Derek Muhs of HCMC and WA Health Care Awarded for Excellence in Health Care Branding
By: Health Care Management China
The Asia Awards for Excellence in Branding & Marketing is a premium forum bringing elite marketers, brand custodians and creative heads together to collaborate and recognize excellence in the industry. Other award recipients included Grant Thornton International and campaigns for Pepsi, Lenovo and Allianz.
Derek Muhs stated, “I have been working in the health care industry in Greater China for a number of years and over the last decade we have witnessed the growing demand for high quality preventative health care, not just caring for people when they are sick. The rapidly changing lifestyle and environmental changes create an urgent need for effective solutions for chronic illnesses such as heart disease and diabetes. Many people don't think about their health until they lose it. We have tried to get people to think about their health today.” Mr. Muhs was co-producer of a public health awareness campaign that featured an award winning video created for WA Health Care and released via social media and a series of health care events throughout Greater China. View the video “Revolution of Health Care” here. https://www.youtube.com/
About Health Care Management China
Health Care Management China (HCMC) consists of a group of health care professionals with over 30 years of experience designing and operating hospitals, private VIP clinics, disease-specialty wards, assisted living homes and biotechnology facilities in USA, Europe and China.
The HCMC Group also includes the Hope Healthcare Foundation, dedicated to bringing together the world’s latest technology and leading international doctors to promote medical research and education, especially in the area of “no-hope” diseases.
Page Updated Last on: Aug 21, 2015