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Follow on Google News | The Art of the Nudge-Helping people and organizations unlock their Hidden Potential“The Art of the Nudge” introduces a communication framework based on two core principles of slowing down to speed up & how small nudges can inspire action. Authors John Geraci & Christine Miles share how these principles will empower you.
By: CI Squared / The Art of the Nudge Their discovery came from their own need to slow down to speed up. Their story begins while in the debriefing stage of one of their client's visits. It was apparent that John was ready to move forward to the solution and Christine, on the contrary, was far from ready to move forward. This one event began the next three years of understanding how the brain processes information, how people react, how the current macro trends affect business and professionals, and the beginning of “The Art of the Nudge.” With the use of core pictures: The Iceberg, Superhighways and Dirt Roads, and The Elephant and Rider, John and Christine will engage you through key concepts of how “TATN” can help you and your business increase revenues, increase margins, increase customer satisfaction, and increase employee engagement, all leading to increased share holder value. Visualizing their communication framework as a car, you’ll be introduced to Story Gathering as the engine, Personality Profiles as the tires, and Nudges as the gas pedal. John shared, “This project was a lot of hard work and fun. Christine and I collaborated, learned, and grew from our extensive research, real world customers, and continuous adapting to find what worked. We hope we have created something worthwhile that will help people grow and achieve.” “The Art of The Nudge” is available online at www.theartofthenudge.com at only $12.95 for a limited time only, retail priced at $19.95. Beginning September 2015, “The Art of the Nudge” will also be available through Amazon.com. To learn more about the Leadership and Sales Training systems created by John Geraci and Christine Miles from the communication framework “The Art of the Nudge,” visit http://cisquared.net (http://www.cisquared.net/ About John Geraci and Christine Miles John Geraci is the Co-Founder and President of CI Squared (http://cisquared.net/#_ Christine Miles is the Co-Founder and Chief Architect of CI Squared. She received her M.S. Ed. in Psychological Services from the University of Pennsylvania. Christine is driven by a curiosity to understand what makes people tick and a desire to help others achieve maximum potential. Early in her career, she was a system’s therapist and advocate for families and children; following that, she spent fourteen years working with people and organizations in the Employee Assistance Field. Christine parlayed her earlier experiences into owning her own consulting business as a trusted advisor to Fortune 500 companies before forming CI Squared. Regardless with whom she has worked, Christine has seen that increasing one’s emotional intelligence leads to greater success, both personally and professionally, and is a key differentiator in talent and leadership development. For more information about The Art of the Nudge, please visit www.theartofthenudge.com and http://cisquared.net or contact John Geraci at 609-516-9833 or email jgeraci@cisquared.net. End
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