The Nautical Decor Store Has Launched a New, Overhauled, Revitalized Site

As of May 1, The Nautical Decor Store has completely overhauled its site, creating a new, mobile optimized digital platform to accommodate its growing number of shoppers.
 
WENATCHEE, Wash. - June 12, 2015 - PRLog -- The Nautical Decor store has launched its completely overhauled site, which offers several new advantages for consumers, including a new dashboard, mobile optimization, and even a helpful blog. The new website launched on May 1, 2015.

"The old site was slow and navigation was difficult considering how many products the store has to offer," said Scott Tucker, Owner of the Nautical Decor Store. "Now there is a dashboard in which customers can login to check their purchasing history and track shipments in."

With the new dashboard, visitors can quickly and easily shop by price categories, make wish lists, and redeem gift certificates -- all from their unique customer account page.

It also has a Buy in Bulk recommendation button on select items, which is incredibly helpful for businesses planning a corporate themed event, project, wedding or party. This button automatically takes a discounted percentage off of the total price in the Shopping Cart when purchasing a specific number of items in bulk.

The Nautical Decor Store even improved the website's search field, allowing customers to quickly find a specific product of type of product, such as decorative anchors or buoys for example.

There's also a comparison list, which helps customers choose between similar products.

In the bottom right corner of the new site, users will find a sign up button for the Nautical Decor Store's Deal Flyer, which will allow them to stay up to date on the latest and greatest deals being offered only to subscribed customers. This is a key feature, explains Tucker, because it provides a way for the Nautical Decor store to reward its repeat customers.

The overhauled site is now mobile optimized, which accommodates the growing number of shoppers using their mobile devices. This responsive site design works with small devices and caters towards a new demographic of online shoppers.

"Mobile friendly is critical for 50% of shoppers that also need a friendly designed shopping experience," said Tucker.

There's also a new blog page that customers can use for informational purposes, and find inspiration for themed parties and weddings. The new site will also soon feature product review videos on each individual product page.

Perhaps best of all, the new site has made it easier to send shipments with a built-in app.

"It's faster for us on our end and it's more trackable for customers," Tucker explained. "Besides the automated tracking notification, they can simply log into their account and track their purchases from there."

Overall, Tucker feels that customers will be pleasantly surprised to see that the new site is easy to navigate, clean, and streamlined.

"Whatever our customers are doing on our website -- whether it be sourcing merchandise for their company or making a purchase for a loved one -- the new site makes it easier to fulfill their needs," said Tucker. "Everything is significantly improved; it's more robust, powerful, and efficient all the way around. It's been months in development, and was well worth it."

About Nautical Decor Store

The Nautical Decor Store offers a wide range of home, sporting, and nautical decor, including items like anchors, clocks, lobster traps, book shelves, nautical hardware and more. Since 2002 they have been providing high quality nautical and beach decor to customers. To learn more, visit www.nauticaldecorstore.com

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Nautical Decor Store
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