CreativeWorks Marketing Wins International Market Research and Strategy Award

MARKHAM, Ontario - June 9, 2015 - PRLog -- CreativeWorks Marketing is pleased to announce that their case study on market research and strategy for ANRIC Enterprises Inc. was awarded a gold award by the Hermes Creative Awards. With over 6,000 entries for the awards, this competition received company entries from 23 countries, making it one of the largest competitions of its kind.

The Hermes Creative Awards is administered and judged by the Association of Marketing and Communication Professionals ( The international organization consists of several thousand marketing, communication, advertising, public relations, and media production professionals.

ANRIC provides domestic and international clients with services in professional development, quality assurance, engineering and consulting.  Before investing thousands in marketing tactics, Richard Barnes, President of ANRIC decided he needed a strategic approach to produce long-term growth and turned to CreativeWorks Marketing for help.

“Like so many businesses, ANRIC wanted to set itself apart from their competition, and needed a strategic approach to gain market share and long-term growth.  The best way to obtain business intelligence was to speak to their customers by conducting an unbiased market research study.  From the customer research we developed a customized marketing strategy based on the wants and needs of their customers,” says Doug Hohener, President of CreativeWorks Marketing. “Much like you wouldn’t buy a Tesla without doing your research first, why invest in a campaign without knowing if it is targeted to your customer’s value and needs?”

According to Richard Barnes, President of ANRIC, “CreativeWorks demonstrated the value behind market research and created a strategy to target exactly what our customers want.  They outlined which marketing efforts had to be done for our company to succeed. Rather than invest in marketing tactics, we chose CreativeWorks to lead us in the direction that proved invaluable for us.”

CreativeWorks is a sixteen-time award-winning agency that excels in strategic marketing, helping medium-sized businesses achieve their marketing goals.

For more information, contact:

Doug Hohener,

CreativeWorks Marketing,


Richard Barnes,

ANRIC Enterprises Inc.

416 253 9459

Tags:Marketing, Market Research, Public Relations, Strategy, Business Development
Location:Markham - Ontario - Canada
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Page Updated Last on: Jun 09, 2015
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