CoverMyHeart™ Launches New #MomStyle Marketing Campaign

CORONA, Calif. - June 1, 2015 - PRLog -- CoverMyHeart announced its first global marketing campaign scheduled to be released in the US, Japan and Australia encouraging consumers to support breastfeeding with a sense of style, #MomStyle!

The campaign is the companies 1^st global marketing investment designed to add a new way to connect with their customers. The campaign is set to launch June 1^st and will run thought 2015, which will include digital messaging and a video launch on their YouTube Channel and website.

“Mom Style is the voice of our brand”, said April Marcial CEO/Founder of CoverMyHeart, “Rather than describe our benefits, we focused on freedom and style in breastfeeding”.  April also stated, “by having a familiar tag line #MomStyle we will be able to connect with consumers on social media and relay the new mom chic message”.

CoverMyHeart nursing covers have always been about style, the new marketing campaign is designed to encourage breastfeeding with a sense of style. The message extends past a marketing campaign featuring a more modern and mobile friendly appearance.

CoverMyHeart partnered with Block 101 Entertainment and Forever Treasured Photographs to develop the creative,  #MomStyle. “This campaign will distinguish what makes our brand special” said April, “It’s our opportunity to spread the message to promote breastfeeding, build moms confidence to create her own style, Mom Style”.

About CoverMyHeart

CoverMyHeart is an innovative nursing cover manufacturer that is revolutionizing the post-pregnancy fashion world, by bridging the gap between breastfeeding and fashion.  Manufactured in the U.S., CoverMyHeart nursing covers feature unique designs for moms who are dedicated to nursing their child while maintaining a sense of style.

Our goal is to design Breastfeeding products that are easy, convenient and fashionable

http://www.covermyheart.com/

About Block 101 Entertainment

Block 101’s mission is to capture the story through the lens. Block 101 has been recognized for their award winning pictures, featured in the Getty Images and have won film awards at the Miami Film Festival in 2010 and the San Diego Film Festival in 2010 and 2011.  In addition to CoverMyHeart, the agency's clients include Dolce & Cabanna, Polo, REI and filmed numerous music videos.  An agency that captures the story through the lens. To learn more visit

http://www.sebastianloranphotography.com/

About Forever Treasured Photographs

Photographer capturing your memories in an unposed approach. Capturing real emotions with a real environment.  A natural light photographer using nature as the backdrop.

to learn more visit

http://www.forevertreasuredphotographs.com/