CARROT PASS Now Available for Android

ROYAL OAK, Mich. - May 21, 2015 - PRLog -- Android phone users, like their iPhone counterparts, will now have the opportunity to be rewarded financially for leading an active lifestyle.

Royal Oak-based Marvel Apps has announced that CARROT^TM, now a free app on the Google Play Store, is available for the Android 5.0 Lollipop operating system.

CARROT, which launched last December on the iTunes Store, is the latest release from Marvel Apps, one of the largest and most successful app developers in Metro Detroit. In fact, Marvel Apps was ranked as the fourth-largest app developer in 2014 by Crain’s Detroit Business.

“We originally developed CARROT for iPhone, but over the last few months, we’ve gotten a flood of requests from Android users asking when they’ll be able to use CARROT,” said Michael Antaran, Founder and CEO of Marvel Apps and CARROT PASS, LLC. “With this release, we’re thrilled that so many more people will now be able to enjoy what we believe is the truly Optimized Mobile Experience.”

CARROT is a universal pass that allows users to receive immediate, relevant offers from CARROT-registered businesses. In addition to those savings, users also earn Reward Points, redeemable at CARROT merchants, just for being active.

“By tapping into HealthKit or Google Fit, CARROT users earn redeemable points for each step they take and for each participating business they visit,” Antaran said.

CARROT utilizes beacon technology to send immediate, relevant messages to the customer’s lock screen.

“As a consumer engagement tool, CARROT is a game-changer – there’s nothing else like it,” said Antaran. “People want to save money, and people want to live healthier. CARROT helps people do both.  They receive immediate, relevant offers from participating businesses, and they’re also rewarded – financially – for doing things like walking, bicycling and shopping.

“It’s completely unobtrusive, and you’ll never receive more than one message at a time,” said Antaran. “Most importantly, your privacy is completely protected – all information is on the user’s phone and isn’t shared with businesses or third-parties.”

User-Friendly CARROT a Flexible Marketing Tool for All Industries

Companies and organizations from a variety of industries have taken notice of CARROT’s unique blend of patented technologies and are inquiring about the possibility of customizing CARROT to create a very different user experience.

“At its core, CARROT is an amazingly-effective tool to connect with people at the very time and place you want to message them,” Antaran said.  “We’ve had discussions with people in automotive, real estate, malls, large retail chains, grocery stores, and even cities.  We’ve even been contacted about the possibility of using CARROT as the key component of a Wellness Program for large employers.

“At the end of the day, the CARROT ‘engine’ has tremendous flexibility and can be customized for virtually any industry.”

Information about CARROT is available at http://CARROTpass.com/about.

About Marvel Apps

Marvel Apps LLC is an independent software development company based in Royal Oak, Michigan.  Crain’s Detroit Business has named Marvel Apps as one of Michigan’s Top 10 App Developers in 2011, 2012, 2013 and 2014.  Company founder Michael Antaran was selected by Goldman Sachs to participate in its 2014 10k Small Business Program – a program he successfully completed while developing CARROT, a unique consumer engagement app.  With the ability to accommodate multiple programming languages and adapt in a start-up environment, Marvel Apps has produced multiple “Top 10 Apps” in the Mac App Store. Their team consists of the brightest engineers from the top schools in Michigan.  More information is available at http://CARROTpass.com.