May 28: C&W’s Sicola to Serve as Panelist at IREM Orange County Conference

GARDEN GROVE, Calif. - May 8, 2015 - PRLog -- Cushman & Wakefield’s Maria T. Sicola, head of Research for the Americas, will serve as a panelist at the Institute of Real Estate Management, Orange County Chapter’s 2015 Southern California Real Estate Conference and Tradeshow on May 28. The popular day-long annual event will take place at the Hyatt Regency Orange County, 11999 Harbor Blvd. in Garden Grove.

Sicola will participate in the program’s Executive Think Tank, titled “A View of the Future,” during which industry leaders will discuss the shifting landscape of property management for retail, office, multifamily and industrial. The Irvine Company’s Holly McManus will serve as moderator. Other confirmed panelists include Cheryl Todd of Coreland Companies, Steve Mensinger of Mesa Management and Mike Kent of Goodman Birtcher. They will talk about market trends and strategies being implemented in today’s real estate management industry.

“The combination of rising employment and incomes, strong consumer spending and business investment growth is leading to strong demand across all property types,” Sicola said. “In turn, landlords are working to distinguish their properties to compete for tenants, and service providers specializing in property management are focusing on creating innovative programs that blend appealing environments with highly efficient operations.”

The IREM OC conference will feature additional panel sessions as well as a keynote address from Lisa Ling, host of CNN’s This is Life with Lisa Ling. For information, visit the event website, iremocconference.org. (http://iremocconference.org/)

A Cushman & Wakefield executive managing director based in San Francisco, Sicola is a frequent speaker at industry conferences and a regularly quoted media source. She leads the commercial real estate services firm’s market research efforts in North America. Her team performs rigorous, property-oriented studies and data-driven analysis, collecting data from an array of publicly available sources, owners, agents and most importantly, from the firm's brokers, appraisers and property managers.

Cushman & Wakefield is recognized worldwide for the originality of its research and the value of its thought leadership. The firm’s 228 research professionals track more than 26 billion square feet in 170 office and industrial markets worldwide. Senior research personnel use proprietary as well as secondary data to produce reports on topics affecting the real estate industry.