Celebrating the selfie with – what else? – a selfie series

PHILADELPHIA - April 25, 2015 - PRLog -- Depending on a variety of self-identifiers, you might consider selfies – self-taken photographs that are typically shared on social media – narcissistic, empowering, innocent fun, a right of passage or the decline of civilization. Jessica Lauren L. Lambert, creative director of Anatomy of the Selfie (#anatomyoftheselfie) project, is moving the selfie beyond the rhetoric and using it to place appearance in a larger cultural context.

And just what does all that mean? Aren’t we just talking about people obsessed with themselves and unwarranted attention?

“Every human being, at some point in his or her life, becomes self-aware and self-obsessed,” says Lambert. “It’s a natural part of multiple developmental stages and it’s not new. What’s new is the vehicle of expression – in this case, the selfie, and in my case specifically, collections of selfies on Instagram.”

Lambert has created a collection of 15-second time lapsed selfies that are set to current music and then shared on Instagram. This original collection features Lambert in her Victory Condominium Building apartment in Philly. She says her project is less about making a statement – something selfies are often used to do – and more of a not-too-serious commentary on popular culture.

“The project is meant to be humorous,” she says. “It’s not a strong stance for or against anything. It’s a reflection of a slice of time in our shared history.”

Setting off for Los Angeles soon, Lambert has plans to start a travel series that will include selfie collections taken in hotels, restaurants and at landmarks around the globe.

Visit #anatomyoftheselfie at https://instagram.com/explore/tags/anatomyoftheselfie/