Rebel Athletic And Jamie Andries Announce The Launch Of Rebel By Jamie Andries, Apparel Brand

DALLAS - April 17, 2015 - PRLog -- World Champion Allstar cheerleader, teen influencer, fashion and fitness model and social media phenomenon Jamie Andries has collaborated with athletic apparel company Rebel Athletic to design a lifestyle clothing brand launching May 1^st, 2015. The new luxury lifestyle apparel brand, Rebel by Jamie, includes everything from embroidered dresses, chiffon skirts, lace-detailed tanks and peplum tops as well as athletic wear designed with a rebellious twist.  The first season will include 21 unique styles, with each style available in 2 to 3 colorways, and fit variations for youth and adult sizes.

Jamie Andries is a 17 year-old social media icon who boasts over half a million Instagram followers.  She uses this powerful platform to post inspirational photos of her athleticism, fashion inspiration and travel.  Jamie is not only one of the most famous cheerleaders in the world, she is one of the best – holding several World titles.  In addition to her athleticism, Jamie graduated high school early at the top of her class, and will soon be pursuing a career in fashion or marketing in college.   Andries is the ultimate teen influencer; her social media followers post comments telling her she is their inspiration, their role model, and the type of person they want to grow up to be.

Rebel Athletic executives first met Andries two and a half years ago when she was selected as the cover model for their 2013 Allstar Lookbook.  Andries again graces the cover of their new 2015 Lookbook.   “When we first discussed the idea of partnering with an influential teen to launch a ready-to-wear, retail clothing line, Jamie was the natural choice.  We have built a uniform brand that embodies the idea of being a real life rebel – a fashion trendsetter, but also someone who stands up for what they believe in.   Jamie has always represented this idea to her peers and her fan base and she’s empowered them to do the same though her positive message.” -Karen Noseff Aldridge, President

“Designing clothes is something I’ve always wanted to do.  I love fashion and I love having this creative opportunity to work along-side fashion designers from Rebel Athletic and contribute ideas and inspiration to a clothing line that’s a reflection of my own personality and tastes.  This line is personal to me, and I’m really excited to share it with my friends and fans!” – Jamie Andries

A new Instagram account, @RebelbyJamie will be one of many promotional platforms for the new line.  Jamie personally manages this new account and it has gained over 10,000 followers within 48 hours of going live.

A website with online shopping cart will go live to support the line first week of May.  The line will also be available through major distributors and exclusive pop-up shops to be announced at a later date.

About Rebel Athletic

Rebel Athletic Inc is an athletic apparel design house and manufacturer with a focus on luxury ultra-custom cheerleading, gymnastics and dance apparel for the professional, Allstar,  school, recreational and competitive markets.  Rebel by Jamie is the first of multiple retail lines in the company’s 5-year retail strategy.  Rebel’s corporate offices are based in Dallas, Texas, and the company owns and directly manages their vertically integrated off-shore manufacturing facility.