Local Hot Sauce Company Growth Continues

In three short years, local artisan food producer FIREWALKER Hot Sauce Company has grown from a small home-made project to a vibrant craft-enterprise available in over 85 local retail and restaurant locations in Western North Carolina
FIREWALKER Display with Ali and Franco Donohue.
FIREWALKER Display with Ali and Franco Donohue.
Spread the Word
Listed Under

Firewalker Hotsauce
Franco Donohue
Business Growth
Artisan Food


Asheville - North Carolina - US

ASHEVILLE, N.C. - April 14, 2015 - PRLog -- “It’s amazing to look back and consider that it all began when I was in college and wanted to create my own hot sauce that not only tasted good, but looked good,” explained founder Franco Donohue. “It was a personal challenge to create a hot sauce that complimented the food, not overpowered it, and that had enough heat to make my endorphins go WOW!”Since their launch, they have seen over a tripling of production volume and are not slowing down.

Franco’s hot sauce story begins a lot earlier than college. “I remember being a kid, going to watch football at sports bars with my family, eating wings and trying different hot sauces. I realized that most sauces either had no heat or were all heat and devoid of flavor.

“Later in business school, I began to experiment making hot sauce from my own recipes. My roommates and college friends became my test subjects. At the beginning I would buy Worcestershire sauce, pour out the sauce, scrub off the labels, and fill it with my hot sauce.

“Soon after, I met my future wife on a flight out of Asheville. In May 2012 we were married. At our wedding we gave our guests favors: our hot sauce! A few weeks later FIREWALKER Hot Sauce Company official launched.

“We were already neighbors and friends with Ed and Arlene Sullivan when we chose to work with Asheville Signarama. They took the time to understand our company, its direction and overall mission, so that our signage would make a strong impression.

“Asheville Signarama designed our banners and signage including banners for local 10k races, food festivals, trade shows, car magnets and more.”

FIREWALKER continues to grow, driven by Franco’s passion for creating sauces that excite the palate and heighten the experience without compromising flavor.

About Firewalker Hot Sauce Company

FIREWALKER Hot Sauce Company, an artisan food company in Asheville, NC, makes hot sauce with an honest fusion of flavor and heat using no artificial preservatives – only the freshest natural ingredients and almost no sodium. Proudly, FIREWALKER grows many of the spicy peppers used and is also Vegan, Gluten Free, containing No GMO’s or Sugar. Over 85 local retail outlets and restaurants carry the sauce. The products are available online. Recipes! http://www.FIREWALKERHotSauce.com

About Asheville Signarama

Asheville Signarama is Western North Carolina's full service sign company. Established in Asheville, NC 2011 as an independently and locally owned company, and is quickly becoming known as the place in Western North Carolina for all your sign needs. With over 100 years of experience in sign design, marketing, manufacturing and installation, they can tackle even the most difficult and challenging projects with spectacular results. “Our goal is to provide unparalleled service and expertise to our clients.” For more information, please visit http://www.signarama.com/store/local/asheville-nc

ASG Strategies
Email:***@asgstrategies.com Email Verified
Tags:Firewalker Hotsauce, Franco Donohue, Asheville, Business Growth, Artisan Food
Industry:Business, Food
Location:Asheville - North Carolina - United States
Account Email Address Verified     Account Phone Number Verified     Disclaimer     Report Abuse
ASG Strategies Inc. PRs
Trending News
Most Viewed
Top Daily News

Like PRLog?
Click to Share