Alynome Announces Enterprise Marketing & Product Strategy Special at Gartner BI & Analytics Summit

LAS VEGAS - March 30, 2015 - PRLog -- Alynome, a leader in marketing, product and angel investment services, today announced the Enterprise Marketing and Product Strategy Special at Gartner Business Intelligence & Analytics Summit 2015. "This is a leading conference for enterprise decision makers that want to leverage analytics and data-driven solutions for competitive advantage, new business models and revenue streams. They need resources that help them understand and solve their unique analytics and data-driven needs," said Basil Maloney, Managing Partner of Alynome. Save 25% on crafting and implementing analytics and data-driven enterprise marketing and product strategy that makes you an leader.

“In today’s rapidly changing hyper competitive world, differentiate, evolve or die is the rule not exception. Customers are rapidly changing products, services and how they engage so enterprises must transform for today's competitive environment," he added. New analytics and data-driven marketing, products, services, business models, branding, and strategies need to be crafted and implemented otherwise customers go elsewhere. Alynome works with you to optimize lead generation marketing automation, and to distill unique advantages and design compelling new data-driven cloud and mobile products and services, that leverage analytics to put you in the center of the action and grow.

The Enterprise Marketing and Product Strategy Special includes:

Marketing Strategy

- Building analytics and data-driven marketing solutions and culture.

- Analysis of current product marketing, marketing strategy, social, lead acquisition, and sales processes.

- Analysis of marketing analytics and data-driven opportunities and competitive advantages.

- New analytics and data-driven marketing strategies and go-to-market plans with efficient budgets, tightly integrated Salesforce CRM, and KPI to deliver strong growth and ROI.

- Implementing HubSpot, Adobe Marketing Cloud, Marketo, Google Adwords, and HootSuite data-driven lead generation marketing automation that optimizes email, search engine marketing, social, blogs, content marketing, videos, webinars, and telemarketing to acquire, engage, and retain customers.

- Implementing Google Analytics and Adobe Omniture SiteCatalyst to optimize traffic, engagement, and lead generation landing page conversions with call-to-action, A/B and multivariate testing.

Product Strategy

- Building analytics and data-driven products, services, and culture.

- Analysis of current products, strategies, and value propositions.

- Analysis of current analytics and data-driven trends, competitive products, and positioning.

- New analytics and data-driven product opportunities and competitive advantages that deliver transformative new business models and revenue streams.

- Implementing analytics and data-driven product strategies, value propositions, product marketing, positioning, business models, product requirement definitions, and roadmaps.

- Implementing big data, analytics, machine learning, and IoT solutions using Hadoop, Spark, Python, R, Hive, HBase, and MongoDB.

Alynome is expert at crafting winning global brands, product marketing, marketing strategy, go-to-market plans, and lead generation optimized by analytics and marketing automation to acquire, engage, and retain customers. Alynome is also expert at crafting analytics and data-driven product strategies to establish dominate positions in disruptive and hyper competitive markets. Target markets include C-level, IT, developers, partners, and users in enterprise, mid-market, financial, insurance, life sciences, health care, hospitality, retail, distribution, energy, defense, and government.

At Gartner Business Intelligence & Analytics Summit 2015, March 30 to April 1, in Las Vegas, NV, you’ll learn how to master skills to deliver the analytic advantages your enterprise needs to succeed. The digital age is carving a chasm between analytics haves and have nots. Crossing this analytical divide requires new tools, strategies, skills and competencies, as well as new roles, organizational models and governance mechanisms. IT and business leaders must guide the organization as a whole toward a more sophisticated understanding of how analytics initiatives improve customer relationships, workforce effectiveness and operational efficiency. You’ll gain insight around new and emerging, as well as foundational, technologies so you can find the BI and analytics solutions you need.

About Alynome

Alynome delivers unique marketing, product, and angel investment services for established developers, startups, and angel investors of enterprise cloud computing and mobile security, application, big data, BI, analytics, IoT, crowdsourcing, and provisioning software, SaaS, and services. Consulting, outsourced, and workshop services include product marketing, branding, go-to-market plans, marketing strategy, lead generation marketing automation, analytics, CRM, books, public relations, product management, product strategy, and angel investment. Transformational startup, growth, pivot, and M&A leadership. Alynome delivers results. Visit www.alynome.com, email info@alynome.com, or call (858) 345-2600.