Adayana Appoints Tony Smarrella As Vice President Of Operations

Experienced operations and learning expert rejoins company to deliver global channel performance solutions

Experienced operations and learning expert rejoins company to deliver global channel performance solutions

INDIANAPOLIS, IN, March 09, 2015 – Adayana Industry Group, a global provider of strategy, learning, technology, and measurement solutions that improve business and channel performance, announces the appointment of Tony Smarrella to the role of Vice President of Operations. Mr. Smarrella will oversee operations, channel product development, professional services, and customer delivery to grow the businesses on a domestic and global scale.

“Tony worked with us from 2004 to 2010 in leadership roles, including Director of Learning and Senior VP of Solution Design. He was instrumental in expanding client relationships with many of our top-tier global clients,” says JT Metzger, COO of Adayana Industry Group. “We are very pleased to welcome Tony back to our executive team.”

“I am very excited to be returning to Adayana and its leadership team as the company enters its exciting new growth phase,” said Smarrella. “Adayana has tremendous capabilities, talented people, and a strong market leadership position. I see a great opportunity to continue building on the company’s success as the world leader in channel performance solutions, and in creating measurable results for our clients.”

“Tony was chosen to fill this role due to his proven track record managing teams through a company’s rapid growth phase. His focus on implementing best practices within both internal and client-facing teams will allow Adayana to continue to improve human capital and business performance while maintaining our exceptional levels of customer satisfaction, in both delivery and support,” said Mikell Parsch, CEO of Adayana.

Mr. Smarrella has over 20 years of proven management experience in education, sales and marketing, encompassing higher education, biotechnology, agriculture, health sciences, and consulting industries. In his previous role as President at Kaplan University – Indianapolis Campus, Smarrella administered and managed all campus operations, including staff and faculty management, marketing, and business partnerships. As Senior VP of Solution Design at Adayana and Director of Learning and Development, he led the development of client solutions in sales, marketing, and corporate learning for the company’s Fortune 500 clients.

About Adayana Industry Group, LLC

For over 35 years, Adayana has been partnering with global businesses to improve human capital and business performance through the delivery of four core services: Management Consulting, Learning and Development, Web and Mobile Performance Technologies, and Big Data Integration. With deep expertise in life sciences, automotive, agriculture, manufacturing, retail and government sectors, Adayana develops talent and drives sales in channels such as franchises, agencies, dealers, and distributors. For more information, contact Thomas Hume, Marketing Strategy Director:, 317-415-0515, or visit us online at

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Tags:Smarrella, Human Capital, Learning, Strategy, Channel
Industry:Human resources, Services
Location:Indianapolis - Indiana - United States
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