Balluun and American Made Show Announce New Digital Marketplace

Momentum for digital business-to-business expands into gift trade industry for studios, boutiques, and galleries
 
FOSTER CITY, Calif. - March 3, 2015 - PRLog -- Balluun, the global leader in social commerce technology, today announced a strategic partnership with the American Made Show to create a digital marketplace for the gift trade show industry, which encompasses studio artists and designers that produce handcrafted works for luxury boutiques, galleries, and museum stores. The American Made Show brings together top artisans and retailers who trade in authentic, American-made merchandise.

Together, Balluun and the American Made Show will bring advanced digital capabilities including social networking and e-commerce to AmericanMadeShow.com. Initiatives like this are why Forrester Research has estimated B2B e-commerce to be over a billion dollar industry in the United States alone. The patented digital marketplace technology from Balluun 365 will support these activities and simultaneously expand American Made Show into a true digital service provider. Now the studio artists and retailers both can discover new sources like they do on Google, connect like they do on LinkedIn, and shop like they do on Amazon, 24/7/365.

“Balluun continues to be a technology leader in B2B e-commerce, and this is due to our partnerships with best-in-class trade show operators like the American Made Show,” explained Peter Koch, Chief Product Officer and Founder of Balluun. “Balluun 365 is a platform for them to enhance and extend their first class experience to 24/7/365. We are excited to continue our momentum in growing Balluun’s marketplaces from haute couture, fashion accessories, and toys to new partnerships in e-cigarettes, spa and wellness, and now handmade fine crafts and gifts. Wendy Rosen and American Made Show have been leading advocates for innovation in the American made movement, and Balluun is excited to partner with them.”

In 1982, Wendy Rosen produced the first "Made in America" trade show, the Buyers Market of American Craft, which quickly became one of the Top 200 trade shows in America. Today, the American Made Show is the largest wholesale trade marketplace where retailers connect with top studio artists and designers who produce quality handcrafted works. Retailers who attend the shows appreciate the value and distinctive quality artisan made jewelry, home décor, fashion, furniture, and gifts bring to their stores and share the mission of supporting shop local, made local economy of American and Canadian artisans. The event is unique among gift trade shows, as all works on display are exclusively designed and studio-made by artists in the United States and Canada – no imports or mass-manufactured products are allowed.

“We are thrilled to partner with Balluun as the exclusive provider of authentic American Made resources for Balluun’s digital marketplace’s nearly 20,000 member retailers. It is also an honor for us to join with other major national events like Pool, Toy Fair, ENK, Magic and Coterie which represent thousands of stores that may have never before explored authentic American Made jewelry,” said Wendy Rosen, Founder of The American Made Show. “This new partnership will extend the reach of these top designers and makers to tens of thousands of new stores, boutiques and galleries, and provide them with an unprecedented opportunity for growth.”

The digital marketplace for the powered by Balluun 365 will be found at http://www.AmericanMadeShow.com and is set to launch this June before the summer show in Dallas, Texas from June 25-28, 2015, presented in conjunction with the Dallas Market Center’s Total Home & Gift Market. Details about the American Made Shows events can also be found on Balluun Directory (http://directory.balluun.com), the powerful discovery engine for trade shows, events, and conferences.

About Balluun

Balluun is a SaaS startup which works with trade show organizers to digitize their trade shows. With offices in Silicon Valley, New York City, and Zurich, Balluun is creating cloud-to- mobile solutions with patented technologies powering business-to-business communities, commerce, and services worldwide. Balluun’s multi-tenant cloud architecture enables partners to easily and cost-effectively create and scale their own digital marketplaces with a fully integrated social architecture to deliver B2B e-commerce

24/7/365. With best-in-class trade show partners, Balluun is already powering the largest digital communities in industries such as fashion, toys, e-cigrettes, spa and wellness, and licensing. For more information, please visit: http://www.balluun.com.

About American Made Show

The American Made Show (formerly the Buyers Market of American Craft) brings together top artisans and retailers from the United States and Canada in the nation’s largest wholesale marketplace. Approximately 700 artists exhibit to more than 4,500 buyers from across the United States and Canada. The show is held annually in Washington, D.C. and Dallas, Texas. Retailers have trusted the American Made Show as their definitive source for authentic American-made merchandise. To learn more about the American Made Show, visit www.AmericanMadeShow.com.


Media Contact:

Larry Chao
Balluun, Inc.
950 Tower Lane, Suite 1788 Foster City, CA 94404 Phone: +1 (877) 280-7222 E-mail: press@balluun.com

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