eCommerce in India will grown by 37% in 2015 - Report by Chitrangana.com

Jan. 23, 2015 - PRLog -- Chitrangana.com, a leader in eCommerce consultancy in Asia, today reported its official released forecast for the FY 2015-16. The CMO Mukta Sharma said the current FY will be the year of online retail spending in India with an average growth of 37% YoY. The reported forecast the growth in the month of April, July, October, and November will be higher than average growth. Spending using desktop computers for that period will increase by 23% whereas the spending from mobile device will increase by 51% in FY 2015.

The report also mentioned the year 2015-16 will be the year for startups and new projects, company advice that it is the right time to start a new project and the market has huge opportunity, the CMO advises new entrepreneurs to plan the project with long term vision, select potential category, build robust technology and fool proof marketing planning. Mr. Nitin Lodha, a senior consultant who is also an angel investor said the new project needs to more focused on strong back end technology, he exampled most of start-ups start project with average website instead caring about back office technology and website experience, which hurdles project growth in very short period of time.

Chitrangana.com assumes strongest increase in average spending of buyers with an increase of 47%. The report also forecast increase of customers by 54% in FY 2015, which is expected to boost the potential of market. Senior consultant Mr. Nitin Lodha said the trend of online payment will also increase 57% and COD will decrease, respectively. Mr. Lodha said making payment via debit or credit card is actually being very secure for the customer and it adds extra protection for after sales support, he said if a customer pays via debit or credit card and companies not address the customer complaint as per policy mentioned on the site then the customer can easily forward the case to the bank and request for a charge back. According to Mr. Nitin, in India people are not aware about the charge back feature of online payment and his emphasis to educate customers about the process.

Chitrangana.com, India's leading ecommerce consultancy advises new entrepreneurs to find opportunity in home decor, custom boutique fashion, personal care gadgets, health equipment, home and office furnishing, legal and financial service, electrical equipments, lightings, regional food products for an Indian online retail business.

The company has also assumed a positive outlook for eCommerce business in neighbouring counties like Nepal, Sri Lanka, Maldives, and Bangladesh. The neighbouring counties will be a new market opportunity for Indian eCommerce due to lack of sourcing in these countries.