ARIIX CPO, Founder Deanna Latson Wins Two Silver Stevie® Awards for Women in Business

BOUNTIFUL, Utah - Nov. 24, 2014 - PRLog -- November 24, 2014

BOUNTIFUL, Utah – ARIIX CPO and Founder Deanna Latson has been named the winner of two Silver Stevie® Awards in the Innovator of the Year and Female Executive of the Year (Consumer Products –11 to 2,500 Employees) category in the 11th annual Stevie Awards for Women in Business. These awards recognized Latson’s achievements transforming lives through inspiration, education and products that support a healthy and balanced life.

The Stevie Awards for Women in Business are the world’s top honors for female entrepreneurs, executives, employees and the organizations they run. All individuals and organizations worldwide are eligible to submit nominations – public and private, for-profit and non-profit, large and small. The 2014 awards received entries from 22 nations and territories.

“This is a tremendous honor and I am so grateful for this recognition,” said Latson. “I know I couldn’t do any of this without my team. It’s impossible to do great things without surrounding yourself with great people.”

As an internationally recognized health and wellness authority and fearless nutritional pioneer, Latson supports the use of toxin-free, high-quality products for superior quality of life. As the Chief Product Officer for ARIIX, she has been integral in developing, launching and promoting products, programs and opportunities in 2014 that have more than doubled last year’s sales, with the company on track to reach $80 million by the end of the year.

In 2014, Latson oversaw development of two new revenue-boosting exclusive product lines for the company: Reviive Organics™, a line of toxin-free personal care products for home and family; and the Priime™ line, essential oil therapies that support natural healing processes. Latson also directed the reformulation of ARIIX’s popular PureNourish™ shake, introducing the Boost™ line of complementary nutritional supplements; and debuted a revolutionary eleven-stage air filter to combat indoor pollution as part of the Puritii™ product line.

Latson and her team were also successful in attaining third-party certifications for nutritional supplements Vinali™ and Optimals™ Vitamins and Minerals from trusted industry organizations and NSF International. Optimals Vitamins and Minerals were also included in this year’s edition of the Physicians’ Desk Reference (PDR), the most widely accepted compilation of prescribing information used by US medical professionals, and also available in a version specifically for consumers.

Latson has logged more than 150,000 miles this year meeting representatives and customers as new facilities were opened in China, Russia, Kazakhstan, and the Ukraine, and assisted development of training materials for our international Representatives. She was also recruited as a consultant with key members of the NFL, MLB, and professional soccer teams in Europe, creating unique nutritional plans and protocols that are changing the sports industry’s approach to health from the inside out.

“We congratulate Deanna Latson on this prestigious honor,” said Fred Cooper, ARIIX CEO. “This recognition underscores the amazing depth of value and inspiration Deanna and her team consistently bring to the ARIIX community.”

Stevie Award winners were selected by more than 160 executives worldwide who participated in the judging process this year. More than 1,200 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in more than 90 categories.

Nicknamed the Steviesfor the Greek word for “crowned,” the awards were presented to winners November 14 during a dinner event attended by more than 400 people at the Marriott Marquis Hotel in New York City. The presentations were broadcast live across the U.S.A. and simulcast around the world by Biz Talk Radio, and will be featured in a television special on Biz TV ( in January.

“In the 11 years of the Stevie Awards for Women in Business, we have never had as many impressive women entrepreneurs, organizations, and executives nominated as we did in 2014. Their stories of success and innovation will be an inspiration to women around the globe who dream of starting and growing a business and making a difference.” said Michael Gallagher, founder and president of the Stevie Awards. “We congratulate all of this year’s Grand, Gold, Silver and Bronze Stevie Award winners for their achievements.”

Details about the Stevie Awards for Women in Business and the list of Stevie Award winners are available at


ARIIX is an international opportunity company that creates superior, exclusively branded products marketed through independent representatives. To promote healthy living, ARIIX develops toxin-free products through collaboration with world-renowned experts in the health, wellness and fitness industries. With a devotion to helping others unleash their potential for good, ARIIX provides a global vision, outstanding management experience, driven industry leadership, and a valued partnership that protects its Representatives. This partnership is underscored by a patent-pending compensation plan created to give the greatest benefit to the Representative. The ARIIX opportunity and products are available in the United States, Canada, Mexico, Japan, China, Hong Kong SAR, Taiwan SAR, Singapore, Australia, the Netherlands, Portugal, Russia, and Kazakhstan. For more information please visit or phone 1-855-GO-ARIIX.

About The Stevie Awards

Stevie Awards are conferred in six programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at
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Tags:Ariix, Deanna Latson, Two Silver Stevie Awards, Women In Business
Industry:Business, Health
Location:Bountiful - Utah - United States
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Page Updated Last on: Nov 24, 2014
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