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Hill & Partners Proves to be a Perfect Fit for True Fit at the Shop.org Summit
Retail Software Company Partners with Hill & Partners and its Team of Branded Environment Specialists at the Largest Trade Show for Digital Retailers
True Fit desired a high-end trade show exhibit that would replicate the look of a modern and minimalistic apparel boutique, incorporating a semi-private meeting space, complete with embedded audio-visual elements. Hill & Partners and True Fit collaborated on a 10x40 foot Branded Environment, integrating high-gloss white aluminum floating panels with hidden stand-offs to create a dimensional gridded shroud to minimize visibility of modular panel seams. Hill & Partners also used high-quality materials such as red acrylic, etched glass with logos and gloss black laminate to accentuate the exhibit, and utilized additional concealed LED lighting to illuminate the gloss surfaces.
“True Fit shares the same growth set mentality as Hill & Partners, so it made us a perfect fit to fully design, create and build their trade show exhibit and collaborate on ideas to plan its future growth in the digital retail realm,” said Hill & Partners President Michael McMahon. “We put our heads together to execute our multiple innovative ideas at the summit while preparing for any challenges that could arrive, and create a blueprint for future trade shows and exhibits throughout the end of the year and into 2015.”
More than 5,400 professionals attended the two and a half day event for digital and multichannel retailers. Event attendees had the opportunity to discover new ideas and build strong relationships with the brightest and most innovative players in the digital retail world.
“Hill and Partners has been a great partner for True Fit. We think of them as an extension of our team. They have delivered excellence every time for us, and have done an exceptional job bringing our vision to life in an elegant and sophisticated Branded Environment that is both functional and aspirational in style,” said Romney Evans, True Fit Co-founder. “We look forward to continuing our partnership for a long time.”
About Hill & Partners:
Hill & Partners is a full-service team of branded environment specialists with a network of skilled partners throughout the country and world. Hill & Partners have provided professional exhibit management services that help clients manage and improve the results of their trade show exhibit program for over 19 years. Experience is a key factor in their long running relationships with clients including Polartec LLC, Dunkin’ Brands, GTECH, Samsonite and General Cigar. Hill & Partners, established in 1995, has received numerous awards and accolades including being named by the Boston Business Journal as one of the Boston area's fastest growing companies. For additional information, please call 617.471.7990 or visit www.hillpartners.com.
About True Fit:
True Fit (http://www.truefit.com/