Yadkin Bank Celebrates Customer Appreciation with East Meets West Rally

Bank Leadership Travels from the Coast to the Mountains, Visiting Branches Across the Carolinas
By: Yadkin Bank
 
 
Yadkin Bank
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Charity

Industrys:
Banking
Marketing

Location:
Raleigh - North Carolina - US

RALEIGH, N.C. - Nov. 18, 2014 - PRLog -- Yadkin Bank has announced the completion of the East Meets West campaign, a five-day rally to visit Yadkin Bank branches across North and South Carolina. The campaign marks the final step in uniting branches across the Carolinas following the recent merger between Yadkin Bank and VantageSouth Bank, creating a stronger community bank for customers.

To celebrate, each branch hosted a customer appreciation event, capping off a month-long charity drive to raise donations for non-profits designated by each market. The charities of choice received monetary donations from employees and customers. Yadkin Bank matched a portion of donations at each branch. In total, Yadkin Bank branches raised $55,000 for local charities in North and South Carolina.

"I am humbled by the enthusiastic involvement and generosity of our employees and customers," said Scott Custer, Yadkin Bank CEO. "Helping our local communities is a priority for Yadkin Bank, and it has been amazing to see that echoed by each of our 73 branches across the Carolinas."

In conjunction with the charity drives, Yadkin branches invited customers and members of the community to enter a raffle. At each branch celebration, a Yadkin Bank representative awarded Yadkin-branded prizes and selected a finalist for a chance to win one of two grand prizes. Each grand-prize winner will receive a vacation getaway. The grand-prize winners’ names will be drawn November 19 and announced once they have been contacted by Yadkin Bank.


About Yadkin Bank

Yadkin Financial Corporation is the holding company for Yadkin Bank, a full-service state-chartered community bank providing services in 73 branches across North Carolina and upstate South Carolina. Serving over 80,000 customers, the company has assets of 4.0 billion dollars. The Bank’s primary business is providing banking, mortgage, investment and insurance services to residents and businesses across the Carolinas. The Bank provides mortgage-lending services through its mortgage division, Yadkin Mortgage, headquartered in Greensboro, NC. The Bank’s SBA Lending (Government Guaranteed Lending) is headquartered in Charlotte, NC.  Yadkin Financial Corporation’s website is www.yadkinbank.com. The common stock is traded on the NYSE under the symbol YDKN.

About Clean Design

Clean Design is an award-winning brand + design agency with a diverse client portfolio featuring Red Hat, Lenovo, Yadkin Bank, Duke Raleigh Hospital, UNC Kenan-Flagler, and Lonerider. Ranked the #1 design firm in the Triangle for the past five years, the agency offers integrated marketing solutions including branding, advertising, digital marketing, graphic design, public relations, media planning, and content. A woman-owned business, Clean Design has been awarded HUB certification by the State of North Carolina. cleandesign.com

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Tags:Banking, Public Relations, Marketing, Agency, Charity
Industry:Banking, Marketing
Location:Raleigh - North Carolina - United States
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