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Mirri launch new environmental metallic product Mirri Eco Ag
As retailers and brands strive to limit their environmental impact by using materials that are eco friendly, print buyers are looking for environmental alternatives to oil based products. To meet this demand, Mirri has developed MirriEco Ag.
MirriEco Ag is suitable for UV litho and conventional printing using oxidising inks, as well as a full range of post press finishes such as die cutting, embossing and cutting and creasing.
MirriEco Ag is a repulpable, mono product that can be placed in recycling waste, the metallic layer is then dispersed during the de-inking process.
Andy Kirby, General Manager, at Mirri commented “A bespoke material manufacture can be created to suit the purpose of the job required. We anticipate interest in FMCG, multi-media and drinks packaging, point of sale and commercial print”.
As this product is direct metallised there is no PET film in the production process or product. This makes it recyclable without having to dispose of film, unlike in the production of transfer metalised products on the market.
Richard Gillgrass, Managing Director, at Celloglas and Mirri commented “We are delighted to be offering this new environmental Mirri product. This product is one of many innovations this year.
Mirri – A division of Celloglas
Tel: 01189 167307
Mirri – A Division of Celloglas
Mirri is a world leading brand of metallic paper and board. Mirri is widely recognised by designers, retailers and brand owners as a tool to communicate quality, innovation and brand category leadership. www.mirri.co.uk