Optimizing the Blog Volcano - SMB Dallas October 30, 2014 Meeting

DALLAS - Oct. 20, 2014 - PRLog -- Blogging is another form of social media used to engage and interact with the user.  Used to educate and entertain, blogging is a way to develop content, which is key to building business.  Brian Massey is the Conversion Scientist at Conversion Sciences as well as author of the book “Your Customer Creation Equation: Unexpected Website Formulas of The Conversion Scientist ™”.

“The blog is the one medium that touches on many online marketing strategies: search optimization, social media, content marketing, lead generation and thought leadership. Properly done”, says Brian Massey,  “it is an indispensable part of any business's online investment.”

Brian Massey will discuss the keys to creating a broad footprint on the web using a blog as the volcano of content.  Attendees will learn:
1. How to present content in conjunction with sales-generating offers
2. How to make your blog erupt onto the web
3. Charging and discharging your Subscriber Battery
4. Measuring and adjusting

Part II of our Blogging sessions will be a panel of these three users November 20, 2014 – Cynthia Smoot, Elysa (Rice) Ellis, and Jon Kendall.  Join us for both sessions!

As the Original Conversion Scientist, Brian has helped dozens of businesses transform their sites through a steady diet of visitor profiling, purposeful content, analytics and testing.  Want to learn more . . . Conversion Sciences LLC (http://conversionsciences.com/?utm_campaign=conversion%20...)!      To see more of Brian Massey and how Conversion Sciences works, see this video on YouTube (https://www.youtube.com/watch?v=LaT6WoF6p-Q).


MEETING INFO
Where:
Offices of Freeman+Leonard / BravoTECH,
Heritage Square I
4835 LBJ Freeway, 10th floor
Dallas, TX

Lucinda Ruch, Business Coach and Consultant with Link for Success and SMB Dallas Board Member says, “We are so looking forward to Brian Massey, the Conversion Scientist coming to Dallas for our next SMB Meeting.  Volcano Blogging certainly entices us with lava spewing forth, so I can’t wait to hear him explain how to make your blog erupt on the web.”

Social media is ever changing and SMB Dallas is an organization that collectively presents and practices social media platforms, tools, metrics, applications, ROI and case studies.  To register visit Eventbrite (http://www.eventbrite.com/e/optimizing-the-blog-volcano-t...) – SMB Dallas: Optimizing the Blog Volcano. The attendees of SMB Dallas are an extremely knowledgeable group, and the attendees have the opportunity to learn from one another, share ideas and experiences, and make some new contacts too.

SMB Dallas social media includes LinkedIn (http://www.linkedin.com/groups?gid=3109448&trk=my_groups-b-grp-v), Twitter (https://twitter.com/SMBdallas) (@SMBdallas (https://twitter.com/SMBdallas)), Facebook (https://www.facebook.com/groups/smbdallas/), and Google+ (https://plus.google.com/communities/112992110532216757967).  Conversion Sciences social media includes Twitter (http://twitter.com/bmassey), Facebook (http://Facebook.com/ConversionScientist) (@bmassey), and Google+ (https://plus.google.com/+BrianMassey).  Please join us and share your experiences and share with others too.

About SMB Dallas

SMB Dallas was formed May 5, 2010 for businesses and individuals primarily involved in B2B, to network, learn, and showcase their interests in various uses of social media. From a business owner who utilizes social media to promote and grow their business, to the media expert or the new beginner, SMB Dallas is an organization of 800 members coming together to share, teach and learn.  SMB’s roots started in “The Big 3” in social medias – LinkedIn, Facebook and Twitter, and has constantly expanded topics to more social media platforms strategic approaches, tools and many more.  The program format varies from showcasing various keynote speakers, “Hot Topic” panel discussions and roundtable “Burning Question” format, so all have an opportunity to participate and grow in knowledge.  Meeting the last Thursday of each month, SMB Dallas members gather to share experiences, successes and engage with each other on a variety of different topics in and around the social media sphere.  For more information, please visit https://socialmediabreakfastdallas.com.

About Conversion Sciences
Conversion Sciences is an optimization company specializing in increasing conversion rate, average transaction value and digital marketing ROI.  The Conversion Catalyst™ process combines the time-tested principles of the Scientific Method with advanced digital marketing techniques to reliably and repeatably help clients “find the hidden money” in their websites.  Working with established businesses to fuel revenue and profitable growth by adding revenue to ecommerce companies, drive lead generation higher, and sign up subscribers at amazing rates are just a few ways Conversion Sciences helps its customers.  For more information, please visit http://conversionsciences.com.