Stress-Free Living Draws Medical Professionals to Parkway Lofts in Bloomfield, N.J

BLOOMFIELD, N.J. - Oct. 10, 2014 - PRLog -- When Dr. Nisha Polavarapu moved back to New Jersey from Florida earlier this year, her apartment search quickly ended with one visit to Parkway Lofts, (http://www.parkwaylofts.com/)Prism Capital Partners LLC's (http://www.prismpartners.net/)  multi-family adaptive re-use project in Bloomfield. Dr. Polavarapu, a pediatric resident at University Hospital in Newark, is one of a growing number of medical professionals to choose the luxury loft-style rental community over home ownership.

Apartment living affords Dr. Polavarapu and other time-strapped physicians the lifestyle, amenities and location they desire without the responsibility of home maintenance tasks. Parkway Lofts’ accessible Essex County location and on-site covered parking were among the factors that initially attracted Dr. Polavarapu to this extraordinary industrial-inspired community.

“Location was a primary concern for me, and the fact that Parkway Lofts is situated directly off Exit 148 of the Garden State Parkway made it immediately appealing. The community’s covered parking was another plus. It’s a huge relief to know I won’t have to worry about digging my car out of the snow and ice this winter,” said Dr. Polavarapu, who also was drawn to the peace of mind that comes from living in a secure community. “I live alone and work long hours, and the building’s 24-hour attended lobby reassures me that I am living in a safe environment.”

Dr. Polavarapu chose one of Parkway Lofts’ studio apartments. “The floor plan is spacious and open, and everything in my apartment is brand new and more beautiful than I could have ever imagined. Even though it’s a studio, there’s plenty of room to comfortably invite a few friends over. If I want to entertain a larger group of people, we simply can move to one of the building’s common areas. The rooftop deck and private party room are great spaces to meet with friends and other residents without ever having to get in my car and leave the building.”

Not only is Dr. Polavarapu pleased with her apartment, but with the experience of working with the Parkway Lofts leasing team. “Moving can be one of the most stressful experiences a person can have, but this was one of the easiest experiences you could imagine. Everyone I worked with has been exceptional and very professional, and the whole process from start to finish went very smoothly,” she said.

Industrial-Inspired Elegance

Blending modern industrial design with hotel-caliber amenities, Parkway Lofts redefines luxury urban living. Prism redeveloped this landmark six-story warehouse building --originally built by the General Electric Co. in 1915 -- into 361 beautifully appointed loft-style apartments. Apartments include a mix of spacious studio, one- and two-bedroom loft-style and duplex residences. Monthly rents start from the $1,700s.

All apartments feature 17- and 12-foot ceilings soaring above exposed columns and beams; custom lighting fixtures; breathtaking views of the Manhattan skyline and Watchung Mountains from 13-foot insulated windows; designer kitchens with Quartz countertops, stainless-steel appliances, custom wood cabinetry and glass-tile backsplashes; and lavish bathrooms with ceramic-tile flooring and porcelain surrounds.

Dr. Polavarapu and other tenants have at their fingertips a wealth of on-site amenities including a 24/7 attended lobby; a gracious rooftop deck with fire pit and ample comfortable seating; a 5,000-square-foot, two-level state-of-the-art fitness center; a 20-seat large-screen theater room; a private party and billiards room with a 14-foot bar, televisions and tufted banquettes; and a dog run. Among the community’s most exclusive amenities is a 24-hour resident-only convenience store, stocked with a selection of grocery basics such as milk, juice, bread, eggs, soda, fresh sandwiches, energy drinks, chips, protein bars, toiletry items and more.

Along with a washer/dryer in each apartment unit, residents have access to larger commercial-style laundry facilities and storage lockers on each floor. A secure parking garage and additional in-building and surface parking ensure ample vehicle accommodations for residents and their guests. NJ Transit's Watsessing Avenue Station is located just 1,000 feet from the development, a convenience valued by commuters.

Bloomfield’s central Essex County location keeps Parkway Lofts’ residents close to a variety of recreational and cultural activities, with parks, public golf courses, shopping centers, healthcare facilities, higher education and fine dining all nearby. The community is easily accessible to major roadways including the Garden State Parkway, New Jersey Turnpike, and routes 3 and 46, while Newark Liberty International Airport is less than 30 minutes away.

“Owning a home has its place and is very positive, yet for many career-minded professionals it’s more about lifestyle and convenience,” said Edwin Cohen, Prism’s principal partner. “Parkway Lofts is equally well suited for everyone from busy millennials who simply don’t have time for a lot of home maintenance to empty-nesters in search of a ‘lock and leave’ lifestyle. In terms of location, quality of construction, amenities and aesthetics, there are very few apartment communities that can match what is offered at Parkway Lofts.”

Parkway Lofts' on-site leasing center is located at 5 Lawrence St. in Bloomfield and is open daily from 10 a.m. to 6 p.m. No appointments are necessary. For more information, contact the leasing center at (201) 308-8200.