FOR RELEASE: 740 for Lorry Newhouse S/S15 Unveiled During NYFW

MANHATTAN, N.Y. - Sept. 15, 2014 - PRLog -- Lorry Newhouse is no stranger to Fashion, she has been distinctively designing elegant & classic looks that have an uptown flair for the social elite & A list clientele including Lana Del Rey, Barbara Streisand, and Alyssa Milano, among others. “Honestly I get inspired by fabrics,’ she said. ‘I see colors and it has to shine or glow or have a fabulous texture.’

Their combined effect may sound overwhelming, but the collection’s classic shapes accommodate Lorry’s vision for textural decadence

Her newest collection for S/S 15—740 for Lorry Newhouse, which debuted this week at New York Fashion Week, was a complete 180 from her previous collections. The looks are tailored for a younger hip audience with an affordable price tag. In New York, emerging fashion designers are typically quite young, a stigma that Mrs. Newhouse attributes to the fact that ‘you do need that youth to have the stamina to be able to sustain the kind of energy it takes to do this.’

The Reaction from the 740 for Lorry Newhouse Collection has created buzz worthy press from all over the map. The fact that Lorry is a fashionista who can employ her significance & notoriety with what’s trendy, affordable & fashion forward and gear it towards a younger generation only broadens and expands her creativity to a larger demographic.

As Lorry quoted 'I think as a designer, you can specialize in one area, make a name for yourself, and then expand later on...'