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Arkleus Broadcasting Launches ThriveWire.com
Gen Y Lifestyle website featuring original content on how to live an awesome life
Arkleus is a unique partnership of veterans of the online, publishing and entertainment industries. CEO Mike Tobias, started and sold both a successful video technology and direct marketing company. He was a pioneer in Internet Protocol Television (IPTV) with a patent in broadcasting video over the Internet while working with Cisco and Nortel.
Joe Shults, President of Arkleus Broadcasting, has over 30 years of hands-on experience in media/entertainment working with companies and brands that shaped modern American popular culture -- MTV, Nickelodeon, VH1, E!, Moviefone, NFL Films and Power Rangers. The executive team rounds out with veterans from MGM, USA, GQ, Muscle & Fitness, Universal Television, Warner Bros. & Yahoo! Sports.
ThriveWire’s writing staff is made up of professional young writers and video journalists from across the U.S. ThriveWire showcases the “Best of Mankind” with interesting, entertaining, useful, and sharable information. All stories fall under one of these categories: Tech (Digital Life, Gadgets, Ideas, Inventions), Action (Adventure, Fitness, Health, Sports, Travel), Life (Animals, Career, Family, Food, Relationships)
ThriveWire.com will also feature an original weekly webisode starting with a sports show that will also run on Yahoo! Sports’ ThePostGame.com. Future shows with various partners are in negotiations and pre-production.
“We aim to feature content that is as useful as it is entertaining. Our goal is to give our readers unique access, insight and information in every feature,” says Arkleus Broadcasting Executive Content Director, Jon Finkel. “With each piece having a real, solid takeaway in addition to being relevant to our demographic, we can be a part of what our audience is looking for to live a fun, successful, meaningful life. In short, content to thrive.”
Maddy Dowler, Arkleus Broadcasting