News By Tag
News By Location
MAI ATAFO announced as official designer for JWBL Challenge blazer
Nigerian designer creates bespoke winner’s blazer for Johnnie Walker Blue Label Challenge Lagos.
Celebrated Nigerian designer and “fashion artist”, Mai Atafo, has created a bespoke blue blazer as the official trophy that will be presented to the winner of the inaugural Johnnie Walker Blue Label Golf Challenge, which will culminate at Lagos’s prestigious Lakowe Golf Estate, Saturday, 6th September 2014.
In earning status as West Africa’s foremost amateur golfer, the winner will also don this coveted garment at Perthshire’s esteemed Gleneagles Golf Course as a personal guest of Johnnie Walker at Scotland’s historic biannual Ryder Cup – a prestigious European and PGA tour competition between America’s and Europe’s golfing elite – admitting Nigeria to an exclusive club of leading international golfing countries.
"The blue blazer designed by Mai Atafo is the perfect fit for a competition of this calibre. An inspired, bespoke sports jacket, it reflects the accomplishment of the winner and the prestige of the Johnnie Walker Blue Label Challenge as well as the excellence in sartorial craftsmanship associated with the MAI brand,” says Joe Nazzal, Head of Reserve Nigeria.
Having shown in numerous international fashion shows including the J Spring Fashion Show (Paris), Arise Magazine Fashion Week (Lagos), Glitz African Fashion Week (Ghana), and Lagos Fashion Week, Mai Atafo Inspired (MAI) is a lifestyle label with various specializations but primarily known for its well-crafted, Savile Row-inspired, bespoke tailored suits.
“It is an honour for me, both as a designer and as a Nigerian, to have been commissioned to design the Johnnie Walker Blue Label Challenge winner’s blazer and I look forward to seeing it worn on the world’s greatest golfing stage,” says Mai Atafo.
The fourth and final leg of the iconic Johnnie Walker Blue Label Golf Challenge Lagos will tee off on Lakowe Golf Estate’s emerald fairways on September 6, just prior to the start of the Ryder Cup.
The Bobby Taylor Company