A New Revolution in Laundry Care

The Samsung WW9000 boasts elegant design with intuitive user interface and smart washing performances
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Aug. 21, 2014 - PRLog -- JOHANNESBURG, South Africa, August 21, 2014– Samsung recently announced the introduction of its new washing machine, the WW9000. This revolutionary appliance offers innovative and seamless design, combined with simple functionality.

The Samsung WW9000 features stylish design with an easy-to-use interface that includes the latest in washing technology, making it more convenient to wash everyday laundry without the hassles of buttons and knobs. The interface can be operated and set using familiar interactive gestures such as swiping and sliding, or be operated via a Smartphone. Samsung believes that less is sometimes more and has given its consumers a product that encompasses this ethos.

It’s smarter than you think… This is definitely true as the intuitive 5-inch colour full touch screen and enhanced smart features contribute to the overall performance. “This washer opens up a new chapter in washing machine design – allowing it to blend in with other home appliances, furnishing and fittings, making it a piece of home décor on its own,” says Matthew Thackrah,Deputy Managing Director and Head of Consumer Electronics Samsung SA.

The Samsung WW9000 has been designed to fit effortlessly into any home. Its stunning features move away from the traditional washing machine and offer advanced technology like no other – it lends itself to a design that is futuristic, ultra clean and minimalistic. Even the detergent and softener trays have vanished. Instead, they’ve been replaced with a clever cartridge system, hidden behind the loading door. The washer allows you to load washing detergent for approximately a month - there is no need to dispose after every wash and when powder supplies dwindle, the washer alerts you via its onscreen display.

Doing laundry is much more convenient with Samsung’s innovative and smart features. The washer comes equipped with Smart Control, which means you can now remotely control and monitor your washing using an application on your smartphone. From anywhere inside or outside the house, you can instantly start or pause the machine and monitor cycle selections, remaining time and concluding alerts. A full-width door, with a dual hinge that opens wider, makes it significantly easier to load and unload clothes, while the minimal frame allows it to fit perfectly within a modern style space. Its translucent, Crystal Blue door finish alluringly refracts the light to create a delightful spectrum of colours.

You don’t need to study to become a laundry expert. You can just let the washer figure things out for you. With the ‘Auto Optimal Wash,’ setting, four sensing technologies gather information about the load: size, degree of dirt and soiling, amount of water and detergent required. Then, it calculates the best wash cycle, temperature, time, rinse cycle and spin speed, plus the Auto Dispense* automatically dispenses the right amount of detergent and softener into the washing machine. This feature holds detergent for 19 loads of laundry, enough for up to one month based on the average of 4 loads of 5kg each per week.

If you want the WW9000 to do some specialised tasks, such as washing grass and mud stains or food and grease marks, all you need to do is ask without going through the manuals for complicated settings. The WW9000 features six pre-programmed Specialty Cycles such as, ‘Gardening’ option for grass and mud stains and ‘Cooking & Dining’ cycle for food and grease marks. Other specialty cycles include ‘Hygiene Care,’ ‘Active Sports,’ ‘Active Kids,’ and ‘Working & Everyday’.

“This washer pushes the boundaries and introduces Samsung’s next generation of premium home appliances and is the most advanced technology in laundry care. Making laundry less of a chore, the Samsung WW9000 combines simple and elegant design with an enhanced user experience and a new level of effective washing performance,” explains Thackrah.

Samsung’s Ecobubble™ technology delivers an innovative approach to laundry. It empowers a cool selected wash to be as effective as a warm wash. The solution is truly revolutionary because it conserves energy and is gentle on your clothes.

With Samsung's advanced VRT-M technology you don't need to bother neighbours or wake up your children by washing at night. Feel free to do your laundry anytime anywhere. It uses a three dimensional vibration sensor system that keeps the drum well balanced at high spin speeds by ensuring 14 stainless steel balls spin together in the opposite direction to the laundry load. At lower drum speeds, powerful magnets hold the balls firmly in place and significantly decrease vibration and noise.

The dual water supply also assures washing performance, as well as speed, within one hour. A conventional speed wash programme only assures washing performance for lightly soiled laundry and a small load. However, with the WW9000 this programme is also effective on a middle load of laundry (5kg). Brushless Digital Inverter Motor guarantees low abrasion and high-energy efficiency by using permanent energy from magnet utilisation – meaning it works without an additional power supply and does not require carbon brushes, backed up with a 10 year warranty on the motor.

“Samsung aims to enhance consumers’ lives by offering digital appliances that reduce the burden of daily household chores, turning everyday tasks into enjoyable experiences. We are confident that the introduction of the WW9000 will live true to this,” concludes Thackrah.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 270,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com (https://webmail2.edelman.com/owa/redir.aspx?C=CTfF1OkbfUG...).

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