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Essentia Water Launches ‘Hydration Specialists’ Brand Ambassador Program in New England
Three fitness influencers from Boston area become first ambassadors of the functional water brand
By: essentia water
Sarah Dussault is a fitness blogger/vlogger who has become a trusted resource nationally. She is one of YouTube’s most viewed fitness guru’s, with 180,000 subscriptions to her channel YouTube.com/
Goldie Graham is a nationally acclaimed yoga and fitness instructor. She teaches yoga throughout the U.S. at studios, leading workshops and at events like the Wanderlust Yoga festival. Teaching for five years, Graham’s classes are known to sell out quickly. In 2012, Graham was named ‘Best of Boston’ yoga instructor by Boston Magazine and has been featured in publications like Yoga Journal magazine. In addition to her work as a yoga instructor, Graham is an avid runner and has been featured on the cover of Runner’s World and Runner’s World Holland. Along with her husband, Brogan Graham, Graham has launched ‘More Movement,’ a yearly fitness event that is aimed at getting the city of Boston moving.
Jennifer Phelan is known throughout Boston as the Pilates guru. An instructor for 10 years, she works with some of Boston’s finest including athletes, dancers and pre and postnatal clients. Based out of Equinox Fitness, Phelan also teaches at studios throughout the city and hosts several free classes throughout the year that attract hundreds of Bostonians. Her Pilates Fusion class was awarded “Best Exercise Class in Boston” by the Improper Bostonian Magazine, and she’s been named the Pilates Instructor of the Year in Boston by Rate Your Burn and ranked no. 1 on Boston’s A-List in 2012. Her commitment to bringing fitness and good health to the people of Boston earned Phelan recognition as one of 50 Bostonians ‘On Fire’ by Bostinno.
“Our brand is built on the belief that proper hydration is the foundation for good health because it helps to restore and balance one’s body and life,” said Paul Curhan, Essentia’s vice-president of marketing and innovation. “Sarah, Goldie and Jennifer have established themselves as role models in their community. With their expertise in health and fitness, they will help Essentia to educate consumers in a grassroots way while continuing to serve as an inspiration.”
Essentia is set to expand their brand ambassador program to additional markets as the brand gains broader distribution and availability. ‘Hydration Specialists’