Erica Collins speaks at Rutgers Food Innovation Center July 30th

Erica Collins to speak on Media and Public Relations and the Journey of Jin+Ja at Rutgers Food Innovation Center July 30th 1 Day Seminar: Food Business Basics Seminar
Reuben Canada and Erica Collins at Specialty Food Association sofi 2014
Reuben Canada and Erica Collins at Specialty Food Association sofi 2014
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Reuben Canada
Erica Collins
Canada Enterprises
Rutgers University


New City - New York - US


NEW CITY, N.Y. - July 29, 2014 - PRLog -- 1 Day Seminar: Food Business Basics Seminar

July 30, 2014  Bridgeton, NJ - Rutgers University Food Innovation Center announced it will host a “1-day Seminar: “Food Business Basics Seminar”on July 30, 2014 from 10am to 3pm in Bridgeton, NJ.

Erica Collins returns to Rutgers (FIC) to speak about the Journey of Jin+Ja from a local to international brand and its’ success in receiving local to national media attention. Ms. Collins has 20 years of local and national experience in media and public relations including her work at MSNBC, Fox News Channel, HBO/Time Warner, U.S. Chamber of Commerce Broadcast Studios, and U.S. House and Senate Radio/TV Press Galleries. Currently, she hosts Blog Talk Radio’s Enterprise at ( with a new food and drink series.

The Seminar will include “How the Food Innovation Center can help you grow your business?”; Food Entrepreneurship; Business Marketing Planning; Product Development; Package Development; Product Manufacturing; Food Safety and Regulation; and Food Liability Insurance Information for registering can be made by going to

Erica Collins served as the Media and Public Relations Director for Canada Enterprises, L.L.C ., representing and developing media strategies for the creator of Jin+Ja Reuben Canada, CEO of Canada Enterprises, L.L.C. one of Rutgers University’s (FIC) success stories. Currently, she serves on the Board of Advisors to Canada Enterprises and media consultant to Heirzoom Bakery/fennome. Reuben Canada and Jin+Ja were awarded the sofi award for Outstanding Cold Beverage by the Specialty Food Association in NYC 2013 and semi finalist 2014, received several media hits including a spotlight by Nightly Business Report produced by CNBC aired on PBS and a 4-week profile by USA Today on small business entrepreneurs, a segment on The Doctors, cooking segments on local Fox News, as well as cooking for a purpose with donations to a local women’s shelter on local ABC News.

“It has been an amazing year and journey with Jin+Ja and Reuben Canada. It’s a pleasure to return to Rutgers Food Innovation Center where Reuben and I met to support the networking environment it provides including education and business basics to enter the food and beverage industries. It can all start with your family and friends in your very own kitchen. Now, it’s time for you to take it to the next level. Rutgers University Food Innovation Center provides guidance on those steps,” stated Erica Collins a native of Cherry Hill, NJ and graduate of the George Washington University in Washington, D.C..

For more information on the seminar and Rutgers Food Innovation Center, you can contact Diane Holtaway, Associate Director, Client Services, Rutgers Food Innovation Center 856-459-1900 x. 4514

For information BTR's Enterprise and host, you can contact Erica Collins 202-670-9575,

About Rutgers Food Innovation Center

The Food Innovation Center is a unique business incubation and economic development accelerator program, which is part of the New Jersey Agricultural Experiment Station (NJAES) at Rutgers, The State University of New Jersey. The Center provides business and technology expertise to startup and established food and value-added agriculture businesses in New Jersey and the surrounding region, and utilizes their outreach capacity to reach the food industry throughout the world.

About Canada Enterprises

Canada Enterprises LLC is a holding company. Jin+Ja, the first product produced and distributed by Canada Enterprises, is an all natural, delicious wellness elixir. It is made of fresh ginger, lemon, cayenne, mint and green tea - truly the spice of life!

About Blog Talk Radio's Enterprise by E.C. and Associates, L.L.C.

Host  Erica Collins is a dynamic personality who has worked for several media companies including Business Week, HBO, MSNBC, Fox News Channel and U.S. Chamber of Commerce Broadcast shows "It's Your Business" and the "Quality Learning Series". A veteran of the Interactive Television and New Media Market. She is President of E.C. and Associates, L.L.C.

Source:Enterprise by E.C. and Associates L.L.C.
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Tags:Jin+Ja, Reuben Canada, Erica Collins, Canada Enterprises, Rutgers University
Industry:Business, Food
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