Northern Aegean Cup 2014 Premiere Miipharos ibeacon Technology

July 25, 2014 - PRLog -- Nautical Club of Thessaloniki organized the sailing race Northern Aegean Cup 2014 which will be held from July 27 to August 2, 2014 in Toroni Gulf and the North Aegean, Greece

The Northern Aegean Cup 2014, will be at the global level, the first sporting event, which will be realized with the implementation of technology ibeacon MiiPharos to provide both participants and guests-viewers, a continuing series of updates regarding the flow of the match, with pictures, tracks results, weather data and complete racing information.

Ibeacon technology is the most advanced technology on proximity marketing and media while the global market is turning its eyes on her, as the recovery in events and sporting events offers unlimited possibilities. Typical example is the adoption of this technology by both the American Federation of Baseball, and the Football.

The product technology is MiiPharos Apple-ibeacon which via Bluetooth 4 (Low Energy) enables users who have installed the relevant app (available free from the Appstore), to communicate interactively and receive promotions or informational materials trade business, with a yet entirely ecological and economical way, as you no longer need to print brochures and leaflets and sending to customers.

Companies and organizations are embedded in the logic of push marketing representing MiiPharos, have the ability to interact fully personalized (based on gender, age, ethnicity and even over 70 additional features) targeted to customers guests through image, audio or video, thereby increasing the effectiveness of their promotional actions (ROI) and customer loyalty to the product (loyalty) .

Meanwhile, the MiiPharos is the only certified product Made For iPhone from Apple Inc. in Greece and Cyprus, and will soon communicate with devices and Android.

"Download" So the application, open the low energy Bluetooth and you experience the proximity marketing that offers the MiiPharos or otherwise the future of promotion now!

The product is available MiiPharos the company page www.miipharos.com.

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