eCommerce optimisation agency, Point O One, sets up offices in Singapore

SINGAPORE - July 14, 2014 - PRLog -- Point O One, a digital optimisation agency specialising in eCommerce, CRM and content marketing officially opens its doors for business in Singapore today.

The creation of Point O One was spurred by the desire of its founder and industry veteran, Sonia Tay, to build an agile marketing agency relevant to brands that are not just marketing online, but selling online.

Point O One is wholly focused on helping eCommerce businesses drive more online profits.  Prior to founding Point O One, Sonia held senior level positions in leading digital and CRM agencies in Singapore, working with clients like Anmum, Aviva and Intercontinental Hotel Group driving data-led CRM programmes.

“We are seeing a tremendous shift of big brands selling online,” said Tay. “Point O One fills the void for continual online revenue and conversion optimisation for leading eCommerce brands. We work with clients who understand that building an online business requires dedication to improving conversions and basket values while lowering the costs of sales and marketing.  It is not just running campaigns for clients. It is about turning assets out of eCommerce, CRM and content.”

“With the pace of online sales today, eCommerce businesses require an agency that’s quick and responsive. Our nimble and agile work processes support our client’s need for quick testing, fast turnarounds and optimised results,” Tay continued.

Point O One will be announcing their client wins next.  For more information about Point O One visit

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About Point O One

Point O One is a digital optimization agency focused on eCommerce, CRM and content marketing. Based in Singapore, the firm serves brands across the region.

For more information please visit

Sonia Tay

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