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Community League Program Offers Pro Basketball Experience
“I guess you could say that I have been in the role of a league commissioner for thirty years now,” says Jamar Johnson, Chief CBL Commissioner, as he reflects and laughs. He contends that it was for selfish reasons back then because it was a way for him to be able to keep playing sports outside of school.
Now, fast forward thirty years later and you find Johnson in an office in front of two computer monitors with the office phone line, cell phone, and his Microsoft Outlook inbox all chiming and ringing minutes apart from one another as people from all over the country call and email him to find out how they can become a part of his national basketball league that he started five years ago.
His league is called the CBL Exposure League (https://www.cblsemipro.com/
“My mission with the CBL Exposure League is to empower people who really love basketball,”
Johnson believes that no player should ever be told they can’t play in a professional league, that no person should ever be told that they can’t own a professional sports team if they desire to have one, that the average American family should be able to purchase professional sports team tickets at the same price as movie theatre tickets, that student interns should be able run a team instead of work for one, and that all size businesses should have the ability to get great advertising and branding at an affordable price.
So far it is working because it seems to be win-win for all. The CBL players are being provided with an opportunity to continue developing and honing their skills on and off the court with all the attributes of being associated with a professional team. The average working American that loves basketball and wants to do something good in their community can own a CBL team for less than a thousand dollars. Student interns are given a real world sports executive experience as a team General Manager or they can play another supporting career role. And businesses can sponsor teams and get quality advertising for less than $70 per month.
So why didn’t anyone in the basketball world think of this before?
“I believe I was handpicked by God for this, says Johnson. I totally identify with our target audience. I know what it’s like as a player to have sleepless nights thinking about if I’m going to get that scholarship or that call from that pro team. I know what it’s like to have a great business product or service, but can’t afford to advertise to get prospects. I know what it’s like to want to take your family to a professional sports game, but have to plan like it’s a family vacation. And I know what it’s like to want that dream job only to get a Dear John letter from the company. Those experiences are real for me. I can relate to it,” says Johnson.
Johnson has already established beachheads with teams in thirty-four cities all across the US and the CBL has a player database already in the thousands so you could definitely say he has gained a fair share of basketball converts in a very short period of time, which is not easy to come by.
The CBL team ownership plans start at $750.00, but schools, non-profit, and community recreation centers can create a CBL team for free thru the league’s HUBs project, which is designed as a fundraising program or a way to create a new revenue stream for civic organizations.
Time will tell us if God decides to anoint Johnson to walk on water, but for now I think a lot of people can respect his passion to serve, to provide opportunities for others, and his determination to make the CBL a national business success.
For more information about the CBL Exposure League go to www.cblsemipro.com or call 1-855-386-5225.