Surfancy introduces the most innovative surface for interactive marketing and advertising

SAN FRANCISCO - June 25, 2014 - PRLog -- The team showcased the revolutionary "live surface" technology, illustrating some of the benefits of Surfancy for marketers, brands, and creative agencies, such as creating interactive displays that attract and convert strangers into active users.

Surfancy impressed the attendees and caught the interest of investors and business leaders showcasing how companies can transform any surface into an attractive and interactive playfield that requires no effort from the user side, and no extra hardware from the business side. Wireless, extremely easy to install and transport, Surfancy works indoor and outdoor. Three key benefits for the B2B market were presented during the event:

- Engagement

Attract and Engage users, customers, visitors, to interact with live surfaces indoor and outdoor (on windows, floors, walls, tables, anywhere).

- Communication

Transmit customized content to your audience as they chose what they like and interact with the live surface accordingly. Connect Surfancy to speakers, displays, mobile devices, and improve your communication efforts.

- Data

Capture any interaction and automatically collect all the information you need for enhanced decision making.

About Surfancy

Surfancy transforms any surface into an interactive, smart and multi-purpose surface by bringing the surface to life. Any in-door or out-door surface such as in your home, office, café, airport or on the street can be converted into a “live surface” simply by adding two wireless and portable electronic bars at each end of the surface.  The “live surface” can be connected to your Smartphone, PC, or Tablet by Bluetooth to create a virtual surface that recognizes touch, gestures, speed and direction of any touch, while communicating these commands to a desired app. Surfancy’s patented technology uses proprietary sensors (transceivers) to bring any surface to life. Physical Icons, such as stickers can be linked with an app to perform certain actions and users can trigger these actions by simply touching the sticker. The solution is ideal for B2B and B2C applications such as interactive shop windows, vending machines, smart home systems, portable edutainment game consoles and the replacement of any push button device. Surfancy was founded in 2005 in Russia and is headquartered in Delaware, Wilmington. To learn more about Surfancy, please visit us as www.getsurfancy.com.