How to Use the Media to Promote Your Business and Services

How San Diego entrepreneurs and businesses can leverage sophisticated PR techniques in order to promote their products and services.
By: SRS Tech PR
SRS Tech PR provides comprehensive public relations services
SRS Tech PR provides comprehensive public relations services
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SAN DIEGO - June 16, 2014 - PRLog -- How to Use the Media to Promote Your Business and Services

Local Promotion for Local Businesses

San Diego, CA – June 16,  2014 – My Lunch Network  ( announced that PR Guru and media relations author Mark Shapiro will explain how to use media relation and public relations to promote businesses, products and services to local publications, media and potential customers in the community.  He will teach San Diego entrepreneurs and businesses how to leverage sophisticated PR techniques in order to promote their products and services.

Mark will be presenting his valuable session at the My Lunch Network lunch meeting on June 18 2014 - 12:00 noon to 1:30pm.

The address is the Broken Yolk Restaurant in the Carmel Mountain shopping center – 11630 Carmel Mountain Road in San Diego (between Rancho Bernardo and Poway; just a block east of Highway 15). The cost is just $5 plus a scrumptious lunch is available for just $10 including drink, tip and tax. To sign up for this one of kind informative event, please visit ITEX Carmel Mountain Lunch Network to RSVP.

“No matter what kind of business you have – having a good media and PR presence will help increase your sales,” says Mr. Shapiro. “If no one knows your product or service exists, how are you going to generate new customers? The media is looking for content – all you have to do is give it to them. In the way they want it.”

How do you get a local business featured in the local press? It is not easy but there are ways. Mr. Shapiro will also cover the various types of news distribution services, how to get your articles published for free, and what are web site and magazine editors really looking for?

More about Mark Shapiro and SRS Tech Media Relations (

Based in San Diego, Mark Shapiro has been doing media relations for a wide range of technology companies and consumer businesses worldwide. For the past 20 years, SRS Tech has provided comprehensive public relations, strategy development and campaign coordination for large international companies as well as small, local businesses.  SRS also provides content development, web marketing consulting and guidance regarding starting a new business and successfully growing it. SRS Tech PR has been consistently featured on the San Diego Business Journal’s List of Top San Diego Public Relations firms. Contact SRS directly at or visit the website –

More about ITEX in San Diego

ITEX in San Diego has been operating in San Diego for nearly fifty years and currently provides access to thousands of San Diego businesses who are bartering services and products. Please contact Art Kaliel at (760) 613-6412 or at for more information about this networking group and opportunities to speak.

Mark Shapiro
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Tags:San Diego Pr, Pr Agency, High Tech Pr, San Diego Media, Tech Launch
Industry:Business, Marketing
Location:San Diego - California - United States
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