TODO COCHES HOT and TODO DOLLS, the online shopping revolution: buy toys with specific features

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Hot Wheels
Toy Store
Online Store



May 15, 2014 - PRLog -- UMNI ( is a company with a long trajectory in developments of website and online stores, as well as iPhone and iPad applications, once more, gives a step forward innovating its own business line, opening Todo Coches Hot ( and Todo Dolls (, two online toy stores dedicated to the two exclusive brands: Hot Wheels and Barbie.

Focused in creating two new business lines and innovated solutions, they made a strong bet for the toy sales, the e-commerce areas with less development in Europe. But beside, adding an innovator factor in this sector: the exclusivity and the specific features.

Offering shipping to 163 countries of the world, include prices adapted to the different currencies, and a highly competitive cost of shipping to countries such as USA, Austria, Germany, Belgium, Luxembourg, Poland, Switzerland, Czech Republic, Ireland, Monaco, Slovakia and Slovenia, with prices from 5$ without minimum order.

The main objective of Todo Coches Hot and Todo Dolls it’s the customer care, based in dedicated online stores only to specific toys, the customer have the opportunity to choose the product and its features, with a high level of detail. With more than 40 categories and features to filter the search, with personalize descriptions explained every detail, including exclusive and detailed pictures of each product realized by a special own team.

This exclusivity makes the difference from others online business, since the detailed selection it’s a novelty concept, because does not include “variety products” or “surprise products”, the product chosen by the customer on online store is the same that he will receive at home. This advantage allows to focuses all the marketing and communications strategies to specific brand’s customer, making in such a way the difference from the traditional toy stores.

We focus on two types of market: child’s and the collectors, offering a lot of benefits, such as: low prices, low shipping cost, new offers all the time, discounts, different payments solutions and without registration.

Source:Umni Bussines
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