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Sebesta Blomberg Announces Three-Phase Program for Name/Identity Change
Sebesta Blomberg & Associates, Inc., a national leader in lifecycle performance for built environments, is changing its name to Sebesta, Inc. as part of its long-term growth strategy.
A New Name: Sebesta
Sebesta Blomberg & Associates, Inc. has filed a legal name change to Sebesta, Inc. This change was initiated in order to make the company name more succinct and easier to recall. “Most clients already refer to our firm as ‘Sebesta’, so the name change is simply responding to the needs of a changing corporate environment,”
To honor the memory of Paul Blomberg, an original company founder, a scholarship has been established and funded in his name for the benefit of the families of Sebesta employees.
A New Tagline: Delivering Solutions ∙ Improving Lives
Sebesta’s management team conducted a strategic workshop during the 4th quarter of 2013, during which they evaluated and developed the firm’s underlying core purpose. “We needed a statement that reflected our fresh direction,” Costello says. “Through our people’s expertise in building engineering and construction, we create smart, sustainable facility solutions for all types of clients. From master planning to design and implementation of energy efficiency and optimization strategies, we improve the effectiveness of facility functions and budgets. In the process of delivering these solutions, we improve lives… and that’s really what we’re all about.”
A New Website: www.sebesta.com (http://www.sebesta.com/
To further underscore the name change and tag line, Sebesta developed a new website. The unique content engages the employees in telling the company story. Through staff photos and quotes, the site’s viewers gain the opportunity to explore the company’s work through the eyes of the people who create the facility solutions. In addition, the site includes a clear pathway to the company’s markets and services, along with a robust reference library for each project, leading readers to sources such as project webcams, videos, articles, and more. For an example, click on “Additional Project Information”
The changes reflect a priority for the company to better represent the high quality of its work and its people. “We envision significant growth in the near future and the identity changes allowed us to think carefully about how we want to be perceived as we grow,” says Costello. “They represent the hope we have for the future.”
Sebesta is a national leader in lifecycle performance for built environments. The firm provides full-service consulting and engineering services to ensure occupant comfort, improve energy efficiency, reduce lifecycle operational costs, and ultimately optimize client effectiveness. Sebesta is headquartered in St. Paul, MN with 10 offices throughout the United States. Sebesta is consistently ranked in the ENR Top 500 list, an industry leading indicator published annually by McGraw-Hill. The firm focuses on clients in the following markets: Government, Education, Commercial, Healthcare, Industrial, and Power / Energy. SEBESTATM is a trademark of Sebesta, Inc.
Corporate Communications Director