Larry Freed Launches 2nd Stage Partners, LLC

Former ForeSee Executives Help Companies Achieve Rapid, Efficient Growth
DETROIT - April 15, 2014 - PRLog -- Larry Freed and many of the former ForeSee executive team today announce the launch of 2ndStage Partners, a new firm that will help companies efficiently increase the velocity of revenue growth from early stages to business maturity.

“There are unprecedented efforts underway in both the private and public sector to get companies started, and that’s a great thing,” said Michael Finney, President and CEO of the Michigan Economic Development Corporation. “But then what? All too often, these companies find themselves with a lack of resources and expertise relevant to rapid growth. Companies need effective, experienced leadership to help them grow to the second stage. 2nd Stage Partners fills a critical gap in the landscape of business growth in America today.”

2ndStage Partners helps companies through a unique three-phase framework with a methodology that blends consulting into step-in execution for maximum efficiency and effectiveness:

Phase 1: Growth Readiness Assessment

●     2nd Stage Partners conducts a thorough appraisal of sales, marketing, technology, product management, human capital, service/support, delivery, and go-to-market strategy and execution in order to assess current capabilities and identify and prioritize areas of focus.

Phase 2: Strategic Roadmap

●     No business can focus on everything all at once, so 2nd Stage Partners pinpoints the most capital-efficient priorities in order to quickly increase revenue and synchronize the business.

Phase 3: Execution Services

●     2nd Stage Partners offers more than just a plan; it also offers “step-in” services that complement the existing team and accelerate growth. 2nd Stage Partners’ experienced executives serve as mentors or coaches to existing staff or can serve as interim members of the executive team by heading up the areas identified as the biggest priorities in Phase 2.

“Helping companies get to the second stage is a missing piece of the entrepreneurial puzzle,” said Larry Freed, Managing Partner of 2nd Stage Partners. “Great companies waste so much time getting synchronized and reinventing the wheel. We bring in a proven executive team that can identify the gaps, step in to fill them, and hire, train, and mentor long-term staff.We help companies become incredibly efficient so they can apply capital at the right time in the right places to drive success of the overall organization.”

2nd Stage Partners is the joint effort of Larry Freed, Cia McCaffrey, Dave Scott, Aaron Watson, and John Williams who were all on the executive team at ForeSee, a Michigan-based company that was founded in 2001 with an exit in 2013 that returned over 22 times the invested capital. The group provides not only depth and breadth of experience building companies over the last three decades, but also a track record of effective collaboration at ForeSee, which speeds up their success with clients.

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