PALM HARBOR, Fla.
- April 15, 2014
-- Monday’s US Airways social media fail was labelled as NSFW. Not suitable for work! So a corporation in a competitive market that either has a disgruntled employee or a devious competitor runs a high risk of losing considerable market share by having their online reputation damaged from sometimes just one negative posting. US Airways inadvertently, according to their latest release, tweeted (https://twitter.com/)
a pornographic picture of a naked woman. Lewd, Crude, or Rude? A huge attention getter, but at the same time what are the repercussions of a family friendly company posting porn?
Bad reputation = bad business results. A company’s premiere asset is their reputation. With a bad one and the many choices consumers have these days; it is highly unlikely to effectively compete. Warren Buffett (http://www.berkshirehathaway.com/)
said “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.”
Does your business have enough good feedback, good online reputation, positive content to survive a single disastrous comment? With fast travelling communication through social media and review sites like Yelp or CitySearch, a company must invest in its online image always. Preparing for the worst and hoping for the best enables companies to survive online today.
Peak Reputation, Inc. (http://peakreputation.com/
) provides companies with the strategies, content, and armor they need to face this ever growing issue. Why wait until the damage is done for a huge recovery process, when you can grow your company online through apositive reputation growth strategy now. It is much more difficult to buy that umbrella during the monsoon!Peak Reputation, Inc. is a full service Marketing Agency specializing in growth strategies for businesses. Free initial strategy sessions are offered.