Joachim Papenhagen joins Sardina Systems as Sales Executive EMEA

SARDINA SYSTEMS Cloud Infrastructure Management and Automation
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Sardina Systems


Tallinn - Tallinn - Estonia

TALLINN, Estonia - April 14, 2014 - PRLog -- Tallin, Estonia and Hamburg, Germany (14 Apr. 2014) -- Sardina Systems, the innovative Cloud Infrastructure Management and Automation company, today announces appointment of Joachim Papenhagen as Sales Executive EMEA with responsibility for direct and indirect sales of Sardina Systems software across EMEA.

"Teaming with a sales professional like Joachim will greatly enlarge Sardina Systems' access to new data centers infrastructure market segments," comments Anna Panchenko, VP of Marketing at Sardina Systems. Joachim Papenhagen has a long successful track record of business and sales development for software companies entering the enterprise market. Earlier, Joachim Papenhagen held senior sales positions in companies including Oracle, AT&T, and Siemens.  He will focus on cross section of data center operations and Enterprise IT. "It is exciting to join the Sardina Systems team for growing the EMEA customer base with new customers form the top data centers and with Global 2000 enterprise organizations and their global data center infrastructure," commented Joachim Papenhagen. "For customers who operate cloud data centers to achieve business objectives, to be competitive in areas ranging from product design, market intelligence, to transaction processing and to risk assessment, Sardina Systems can help solve some of their most complex data center automation and management challenges.  Joachim has the track record of building direct and indirect sales to data centers.  A winning combination!" added Anna Panchenko.

Sardina Systems enables OpenStack data center automation with a 100% open architecture, fully-tested and certified.  Sardina Systems software build on a philosophy of being deeply integrated with customer strategic data center technologies and allows customer to reuse existing skills and resources. Sardina Systems's operations management software FishDirector, FishEye, and FishTracker, delivers a full suite of operations management tools along with professional services and support that enable customers to overcome the challenges of large scale data center operations.

Sardina Systems FishDirector supports rapidly growing OpenStack platform, and has been proven in 80+ environments. For more information, go to or contact

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About Sardina Systems:

Sardina Systems ( is the leading developer of highly scalable data center management and automation software tools which enable reduction in operations cost while meeting performance objectives flexibly and increases data center operations efficiency. Sardina Systems is headquartered in Estonia, with local presence in Germany, Ukraine and Russia.

Press contacts:

Katerina Gumenko


Tel: +380 57 780 0124

Estonia: Suur-Patarei 23-27, Tallinn 10415, Estonia

Germany: Salomon-Heine-Weg 36b, 20251 Hamburg, Germany

Tel: +49 177 209 76 36


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Katerina Gumenko
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