Barbizon Modeling Searching for America’s Next Teen Heartthrob
Established modeling academy Barbizon is looking to promote America’s next up-and-coming male actor/model/musician/talent with national campaign.
Vaulting forth from their recent success cross promoting with Australian singer/songwriter Cody Simpson, the iconic Barbizon Modeling and Acting Centers is looking to springboard the career of a young, male talent with a national campaign. The partnership promises two meet-and-greet events in New York and Los Angeles, respectively, where contestants will enter for the chance to meet America’s newest up-and-coming singer/actor/
Barbizon, perhaps known best for their national model training facilities, boasts a nearly inexhaustible number of advertising impressions for the female, teenage demographic. Partnership affords the selected talent with up to $600,000 of Google ad exposure in addition to a like amount of high school career days, malls and brand ambassador exposure. With major markets in LA, NY and Chicago, Barbizon is also present in large states such as Texas, Florida and other most populated.
Ideally, talent will have recently booked a launching role in a film or television show but Barbizon is interested in actors and models as well. The campaign will benefit both parties with national exposure and event promotion.
Ushering in a year of change, Barbizon Modeling has been recreating their brand by launching such initiatives as www.barbizonaudience.com, an audience booking service that provides their students with professional experience and exposure to real-world filming as well as www.barbizonsuccess.com, a transparency initiative to help promote successful Barbizon alumni.
About Agency 1939
The world famous Barbizon Agency was founded in 1939 on Fifth Avenue in New York City. Notably the first and original fashion modeling agency in the world and a recognized part of the women's movement, Barbizon has been in forefront of the industry for over 70 years. Since its opening in 1939 by fashion model Helen Fraiser in New York City, the agency has been the industry leader in placing Women, Men, Kids and Teens all over the world.
Known and operated today as Agency 1939, the agency is always scouting for undiscovered models and talent to turn into successful professionals in the industry. Committed to quality, Agency 1939 has maintained a solid reputation in the fashion, beauty and entertainment industry.
The Era of Barbizon - "The Girl with a Job"
On Election Day in 1920, millions of American women exercised their right to vote, declaring for the first time that they, like men, deserve all the rights and responsibilities of citizenship.
By the late 1920s women were entering the workforce in large numbers while men went off to war. Women flocked to the Barbizon in New York City in hopes of being accepted to the prestigious agency, later referred to as the sorority on E. 63rd Street. The Barbizon opened hoping to attract the single, stylish, and thoroughly modern beauties pouring into New York during the Jazz Age to chase their dreams: stardom, independence, a husband. Prospective tenants were required to bring three good references for admission, and were graded on criteria such as looks, dress, and demeanor.
From the beginning, the Barbizon existed as a combined charm school, model agency and dormitory. The building possessed "the greatest concentration of beauty east of Hollywood.” The Barbizon, housed many yet-to-be discovered beauties - Joan Crawford, Grace Kelly, Candice Bergen, Sylvia Plath, Ali MacGraw, and many more.
In the late 30s early 40s, Conde Nast published many fashion magazines which created a need for photogenic models and ignited the Mad Men period. One of the first being the launch of GLAMOUR magazine in 1939. GLAMOUR Magazine changed the focus from Hollywood starlets to working women. The tagline for the magazine became "the girl with a job”.
For more, visit www.barbizonsuccess.com