"Learn How To Roc-A-Natural & Live In a Natural State of Mind This Weekend at the Schomburg Center

NEW YORK - April 1, 2014 - PRLog -- Dorcas Meyers, Pam McKelvy, Rochelle Ritchie, Rhonda Lee, Jennifer Borget and more have one big thing in common, they’re all Rocking their Naturals with pride for all the world to see. One of a person’s most prized treasures is their hair. It’s their crowning glory and Roc-A-Natural is encouraging a whole community to take their lead! Roc-A- Natural is an up-and-coming company, founded by Meyers, that embodies natural hair and encourages the importance of health, wellness and fitness. Roc-A-Natural launched its website and social media campaign back in Dec. 2013, and now its next endeavor is to host its first comprehensive annual Natural Hair, Health & Beauty “Transform Your Life” Expo in New York on Sunday, April 6, 2014 from 10am - 8pm, at The Schomburg Center for Research in Black Culture, 515 Malcolm X Boulevard, Harlem, NYC. Expert educators, hair stylists, barbers, technicians, fashionista’s and professionals from all over the Tri-State area and beyond are banding together to Roc- A-Natural state of mind!

“If you aren’t healthy on the inside, how can you expect your hair to be healthy and beautiful?” Meyers asks. “Roc-A- Natural offers simple tips and great recipes to get men and women started and help them transition to a natural way of life. We also encourage physical exercise, because when you are eating right and are fit, you can’t help but radiate that wonderful energy and glow that makes every person feel and look beautiful, inside and out.”

The Roc-A-Natural Hair, Health & Beauty “Transform Your Life” Expo will feature a host of informative panel discussions, workshops, & health & fitness demonstrations that support the transition to a healthy lifestyle while embracing natural beauty. There will be four panel discussions including: Health & Wellness Panel - “Looking Good & Feeling Fantastic,“ moderated by Abena Anum, Bronx Healing with panelist’s Diane C. Bailey, Tendrils Natural Hair Salon, Walter Bridgers, MSW, President & CEO, Re-imaging, Chef Jay, The Meditating Chef, & Derneeka Cruse, Life Coach, The Meditating Chef & Co.

Bloggers/Vloggers Panel - “After the Big Chop-The Journey,“ moderated by Tiffany Wilder of NewYorkCityNaturals.com, with panelists Katherine Watterson, DeLux Hair Salon and Ebony Tynes, Locks of Nu Hair Salon. Marketing & Branding Panel - "Building A Successful Business Brand,“ moderated by Karen Taylor Bass, PR Expert, Taylor Made Media/The Brand New Mommy, with panelists Anu Prestonia, Khamit Kinks, Kahshanna Evans, Kissing Lions Public Relations, James Mack, Clipper Metrics and Cynthia Williamston, Bridal Tribe. Lastly a Professional Technicians Panel - “I’m Always A Professional,” moderated by Sakeena Nzingha Kinard, Nu Ade Enterprises with panelists Tami C., Imena Salon, Doreen’s House of Style, and Dennis Mitchell, Denny Moe’s Superstar Barbershop. Workshops include "The Art of Managing & Coloring Natural Hair,” led by Amber Mohammed, RasaSalon and the Unveiled, Unlocked Workshop - “Beauty Is Deeper Than Skin,” moderated by Aleathia Brown with panelists Carla S. Brown, Charnae Betton, Gene Alexander Peters, Deborah Gray, & Kofi Afful.

Attendees will learn how to eat healthy, become physically fit, as well as enjoy the opportunity to purchase leading edge products and discover new ways to embrace their natural roots. There will be health & wellness demonstrations throughout the day featuring a 30 minute fitness workshop by Denise Beachem of Deeva Pilates & Wellness, Dennis Mitchell of Denny Moe’s Superstar Barbershop will be demonstrating expert cutting techniques to Roc-A-Natural, Caroline Masi of Body Back in Motion will speak about “Beauty Inside & Out,” Carmen Ambercrombie of Sharing the Bliss will be showing attendees how to prepare healthy organic meals, and finally, Chef Jay and Colbert "The Alchemist" Saint-Laurent of The Meditating Chef & Co. will be the exclusive Roc-A-Natural Chefs selling delicious organic cuisine of comfort foods with a natural twist. As a finale, the Roc-A-Natural Hair Fashion Show will feature natural hair models wear cutting edge hair styles & fashions by celebrity fashion designer Carlton Jones & Yvonne Jewnell Designs.

“I am so excited to help bring Dorcas' vision for the Roc-A-Natural, Hair Health & Beauty, Transform Your Life Expo to life! This mission to shift the mindset from the mainstream traditional definition of beauty and acceptance toward one that embraces a whole community of multicultural men, women, and children that take pride in and love their natural state of being is phenomenal! We're making history and what better place to do that than in the Naturalista Mecca of NY at the Schomburg Center," said Vanessa Edwards-El, CMP, The Event Strategist, Roc-A-Natural LLC.

“The idea of embracing our natural hair and moving towards a healthier lifestyle is something we all need to wrap our heads around. Beauty is within each of us and this mindset starts with our youth. I’m pleased to be a part of Dorcas’ mission to bring these ideas to the forefront. The event on April 6, 2014 will be a milestone which will be celebrated and repeated for years to come. Bravo to Ms. Meyers for being brave and generous enough to share her vision with the world,” said Andrea Lockhart, Public Relations Director for Roc-A-Natural LLC.

“Excited & honored to join Roc-A-Natural with their mission of inspiring others on their path of Beauty & Health as we come together to transform lives on their journey,” said Caroline Masi, Certified Health Coach, Motives Beauty Advisor.

“I'm extremely excited about The Roc-A-Natural Hair Expo, uniquely combining natural hair care & styling, health, wellness & fitness, marketing & branding, salon ownership vs independent stylist, with the latest phenomena, natural hair bloggers & vloggers. I think this event will address the diverse needs of the natural hair care community. I also think it will be a powerful meet up for the New York Natural Hair Care Industry. There will be health food and product vendors, workshops, and a natural hair fashion show. What an event! Much Respect and blessing to Dorcas Meyers and the Roc-A- Natural staff,” says industry legend, Ademola Mandella, GudHair International Salon.

About Roc-A-Natural: Both business and movement, Roc-A-Natural is about empowering women to embrace and enhance their beauty through natural hairstyles and natural products. Founded by Dorcas Meyers, Staten Island, NY a noted hair model who has worked with world-renowned stylist Thando Kafele, Locs-N-Chops, Brooklyn, NY & Derrick Scurry, Brooklyn, NY, Roc-A-Natural aims to educate people of all ages about the importance of proper nutrition and overall well-being for strong, naturally fabulous hair and skin.

To learn more, visit www.rocanatural.com; join the conversation @rocanatural.