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Bexar County Elect-Hopeful Launches, social media, Campaign
With tactics and strategies learned while volunteering during the Barack Obama 2008 Presidential Campaign, County Clerk candidate, Cassandra Littlejohn plans to reach new voters online
Creating a great first impression is the ultimate goal for Cassandra Littlejohn who launched her campaign for Bexar County Clerk a little under a year ago. Bexar County and San Antonio may have that small town; everybody knows your name feeling but the sprawling Hill Country make living, and running for office, in the County’s 7th largest city region hard.
So what’s an elect-hopeful and entrepreneur to do?
The candidate, who has never met a person that remained a stranger, has come up with a solution. Littlejohn has reactivated her Twitter account (follow along @CLittlejohn4BCC (http://www.twitter.com/
A movement, she believes will help her reach voters and introduce her ideas for the Bexar County Clerk office. Having campaigned outside of movie theatres, bingo nights, large churches, and community events; and if you were at the recent MLK Day March you may have run across here, or she run across you, as she quickly jogged up Martin Luther King Avenue greeting and introducing herself to everyone she could.
But still more needs to be done. There is an approximately 60k additional voters expected to vote during the state and local elections on March 4th, and with much fanfare behind large races like that of District Attorney this important day stands to make a drastic impact on all of Bexar County.
“I want to meet everyone, I want them to see just how passionate I am about being their Bexar County Clerk”, Littlejohn has every right to be optimistic. She’s proposed many changes that would make the County Clerk’s office run more efficient and better accommodate new tasks and growing populations. The Atlanta-native, who often tells the story of how “Bexar County chose her” plans to use social media as a platform for campaigning.
BethanyEast PR & Mgmt. Consulting