Crowd Fund World's First Music Website to Teach Kids Great Money Habits

LOS ANGELES - Feb. 20, 2014 - PRLog -- Los Angeles-based social enterprise "It’s a Habit" and its lovable main children's character, Sammy Rabbit, are proud to announce the start of their Crowd Fund Campaign to launch the world's first, music-driven website to teach kids 4 and up great money habits.

"Most understand poor money choices devastate lives and dreams," said Sam X Renick, "It's a Habit" founder and social entrepreneur. "However, what many have missed is what a University of Cambridge study recently revealed - adult financial habits form prior to age 7. Our 12+ years "hands on" experience in the "trenches" of early age financial literacy has led us to conclude the study is right on. During that time we have also discovered music is a phenomenal tool for teaching! Our new website, the Dream Big Set Goals Resource Center, will provide parents and educators with effective, easy to use tools to address the challenges of early age financial education. The site will include music videos, activities, games, a trainer center and more so children can have fun learning about money all year round. We want users and supporters to get as much impact for their investment as possible."

The Crowd Fund Campaign's goal are to raise $85,000 and place 10,000 music CDs in K through 3rd grade classrooms around the world.

More information about "It's a Habit" and Sammy Rabbit's Crowd Fund Campaign is available at INDIEGOGO (http://www.indiegogo.com/projects/1st-site-using-music-to...).

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About "It's a Habit"

"It's a Habit" is an award winning social enterprise, based in Los Angeles, founded by author and social entrepreneur Sam X Renick. The company was incorporated in 2001 to "do good and do well" providing parents-teachers-trainers easy to use resources they can use to teach and talk to children about great money (and reading) habits starting as young as 4. The company and it's main character, Sammy Rabbit, are known across the globe for their dynamic, interactive approach to "early age and family" financial literacy that integrates lessons on money, reading, writing, goal setting, etc. The company has designed and delivered programs and products for more than a decade to over a quarter million children in 8 countries and nearly 40 states. The company's mission slogan is: changing children's lives one habit, one mind, and one dime at a time!