Best Foods to showcase its eclectic portfolio at Gulfood 2014

Best Food is amongst the largest rice company in India. The company has moved away from the traditional approach of focusing on rice varieties to a consumer centric approach. They have segmented the market along the demographic lines and have product
 
 
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Best Foods Ltd.
Gulfood 2014

Industry:
Food

Location:
Dubai - United Arab Emirates

Feb. 19, 2014 - PRLog -- India, 19 February, 2014: Best Food is amongst the largest rice company in India. The company has moved away from the traditional approach of focusing on rice varieties to a consumer centric approach. They have segmented the market along the demographic lines and have products for each economic segment. This has received a tremendous response and with a short-span of the launch the products are available across 200 cities and are amongst the top recalled rice brands. The consumers love it for its unique packaging and consistent quality. The company in its endeavor of being close to the consumer and markets both in India and globally is now participating in the Gulf Food where it is expecting and has active interest from over 100 buyers.

Best foods, The company is an integrated player of rice, health & wellness products, ready to eat meals and ready to cook pastes & sauces. Speaking about the company’s participation in Gulfood 2014, Dr. Aayushman Gupta, Chief Executive Officer, Best Foods Limited said, “Gulf Food fair has always been an enriching experience. We not only get an opportunity to interact with the industry and our partners, but also showcase our portfolio and distinctiveness to a diverse group of participants, who have always accepted and appreciated our innovations. We eagerly look forward to exhibiting and attending this major event.”

Gulfood is the biggest annual food and hospitality show in the world. Established for over 26 years, it has a well-earned reputation amongst exporters for delivering spectacular returns on investments. For businesses seeking new opportunities in the Middle East, Africa and South Asia, Gulfood provides an excellent trade and sourcing platform, where international flavors find world-class business. Gulfood has extended the duration for 2014 event by a day observing the growing list and needs of their exhibitors.

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