Astellia unveils new company logo and brand identity

Astellia’s new identity translates its positioning in the market as one of the global providers of network and subscriber intelligence for mobile operators to improve network performance and customer experience.
Astellia Logo
Astellia Logo
Feb. 6, 2014 - PRLog -- Rennes, France, February 6th 2014 - Astellia, leading provider of network and subscriber intelligence for mobile operators, today introduced its new corporate brand identity. The new corporate brand underscores Astellia’s continuing drive to address the needs of operator’s full value chain, including technical, customer care, marketing and commercial teams.

With Nova, Astellia’s solution, mobile operators are fully equipped to manage their increasingly complex networks, leverage network big data and provide crucial intelligence throughout their organization to improve customer experience and increase satisfaction. Technical teams rely on Nova for subscriber-centric optimization activities, customer care for efficient complaint handling and marketing & commercial teams to get a better understanding of customer usage and service perception. The new logo reflects Astellia’s dedication to delivering customer service excellence and its intent to be the frontrunner in actionable network and subscriber intelligence.

“Astellia and the industry have evolved considerably since the creation of our original brand identity almost 15 years ago.” said Christian Queffelec, CEO of Astellia.  “Founded on the core values of ambition, customer satisfaction, innovation and excellence, we needed our logo, tagline and corporate color palette to reflect these core values and to support our positioning in the market.”

The first major industry event where the new brand identity will be revealed is Mobile World Congress in Barcelona, Spain end of February. Visit us in hall 6, stand 6G20.

Esther Duval
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Tags:Astellia, New Logo, Brand Identity
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