Chevrolet Promotes World Cancer Day in Super Bowl XLVIII Ad | Hawthorne Chevrolet
“With estimates that more than 100 million watched today’s game, we could achieve our goal with just 1 percent participation,”
Chevrolet currently has a Purple Roads initiative, in which the automaker will donate $1 to the American Cancer Society for every social media user that changes their Facebook or Twitter profile image to purple, up to $1 million. This mvfg money will go to supporting cancer patients and their families.
World Cancer Day is on Tuesday, February 4, 2014.
Customers who are interested in finding out more about Chevrolet’s commitment to promoting World Cancer Day can stop by Hawthorne Chevrolet today!
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Page Updated Last on: Feb 03, 2014