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Colemanwick Reactivation Engine: A New Method Of Bringing Back Lapsed Patients
The research experts of ColemanWick have developed a multivariable iterative data analysis process to ensure a successful patient reactivation program. ColemanWick’
In the past, hospitals have relied on inefficient and costly mass marketing tactics, but are now beginning to understand the benefits of advanced analytics and data mining to drive marketing and financial decisions. A recent patient reactivation initiative at a major Midwestern hospital yielded a 187:1 return.
Odell Coleman (http://www.linkedin.com/
To learn more about ColemanWick, LLC, visit http://www.colemanwick.com.