British cyclists to help save the economy

By: Proviz
 
LONDON - Jan. 6, 2014 - PRLog -- Specialist Hi-Vis and sportswear company Proviz, have been supporting cyclists safety since 2009. In the last 4 years the demand for bicycle Hi-Vis products have increased dramatically, now making 70% of the company’s sales.  The growing cyclist community has led to the announcement that new cycle superhighways are to be introduced throughout the city of London. Proviz reflects on why this development is essential not only for safety but for the economy.

With the increase of 1.3 million new cyclists, the need to create a number of bike-friendly communities is growing by the minute. This just goes to show that spending money on bike infrastructure can create a number of positive economic impacts, including employment in the UK. Through recent research conducted by Dr Alexander Grous, of LSE, it's estimated 23,000 people have been employed directly into the cycling economy, generating over £500m in wages and £100m in taxes.

The bike industry took a hit when the recession emerged, however, due to those who have chosen to exchange cars for a more cost-effective form of transport, bike sales are again hitting a new high. Grous’ study supports this, stating that 3.7 million bikes were sold this year, of which £51m were British built. Increasing sales of bikes have led to the growth of many British companies, such as Proviz; who thanks to a growing number of British cyclists, have tripled in sales in the last year.  Figures taken from August 2013 show that the bicycle industry contributes £2.9bn towards the national economy and Proviz leads the way with their innovative cycling products.

Find out more atwww.provizsports.com

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For further information about this specialist Hi-Vis sportwear & accessories company or information on the Proviz blog posts, please contact:

Holly Wolfers holly@awesomeresources.co.uk 07964 302453

Notes to Editors

PROVIZ was set up in 2009 by two cycling enthusiast brothers to meet the need for affordable, light-emitting, bright and visible cycling accessories.
PROVIZ continues to grow and the product range is ever expanding.  You can buy them online or in numerous bicycle retailers around the UK.
All statistics were taken from a study by Dr Alexander Grous of LSE, commissioned and published by Sky and British Cycling in August 2013.

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Source:Proviz
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Tags:Proviz, Cycling, Economy, British, Sportswear
Industry:Environment, Society
Location:London City - London, Greater - England
Subject:Features
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