Citybuzz Marketing: Are You An Average Or An Extraordinary Boss?

MANCHESTER, U.K. - Dec. 26, 2013 - PRLog -- Citybuzz Marketing

www.citybuzzmarketing.co.uk

Citybuzz Marketing: Are You An Average Or An Extraordinary Boss?

MANCHESTER, UK, December 2013 – Here, Citybuzz Marketing share eight core beliefs that separate the average from the extraordinary:

1. Business is an ecosystem, not a battlefield.

Average bosses see business as a conflict between companies.. They build huge armies of "troops" to order about, demonize competitors as "enemies," and treat customers as "territory" to be conquered.

Extraordinary bosses naturally create teams that adapt easily to new markets and can quickly form partnerships with other companies, customers ... and even competitors.

2. A company is a community, not a machine.

Average bosses consider their company to be a machine with its people as cogs. They create rigid structures with rigid rules and then try to maintain control.

Extraordinary bosses see their company as a collection of individual hopes and dreams, all connected to a higher purpose. They inspire teams to dedicate themselves to the success of their peers and therefore to the community–and company–at large.

3. Management is service, not control.

Average bosses want teams to do exactly what they're told. Individual initiative is squelched by the "wait and see what the boss says" mentality.

Extraordinary bosses set a general direction and then commit themselves to obtaining the resources that everyone needs to get the job done. They push decision making downward, allowing teams to form their own rules and intervening only in emergencies.

4. My team are my peers, not my children.

Average bosses see their teams as inferior, immature beings that simply can't be trusted if not overseen by a patriarchal management. People take their cues from this attitude, expend energy on looking busy and covering their behinds.

Extraordinary bosses treat every team member as if he or she were the most important person in the firm. Excellence is expected everywhere, from the loading dock to the boardroom. As a result, everyone takes charge of their own destinies.

5. Motivation comes from vision, not from fear.

Average bosses see fear--of getting fired, of ridicule, of loss of privilege--as a crucial way to motivate people.  As a result, people become unable to make risky decisions.

Extraordinary bosses inspire people to see a better future and how they'll be a part of it. As a result, everybody works harder because they believe in the organization's goals, truly enjoy what they're doing and know they'll share in the rewards.

6. Work should be fun, not mere toil.

Average bosses buy into the notion that work is, at best, a necessary evil. They fully expect people to resent having to work. Everyone then behaves accordingly.

Extraordinary bosses see work as something that should be inherently enjoyable–and believe therefore that the most important job of manager is, as far as possible, to put people in jobs that can and will make them truly happy.

For additional information, contact a member of the Citybuzz administration team at contact@citybuzzmarketing.co.uk

Citybuzz Marketing: Providing companies with the ability to reach more people than ever before through interactive marketing solutions.