isovideo Offers Breakthrough Solution to Repurpose Interlaced Video Asset for HD/UHD/4k Presentation

BEAVERTON, Ore. - Dec. 20, 2013 - PRLog -- isovideo, an innovative start-up company in file-based video processing technology and services, today announces a breakthrough, win-win solution for content owners to repurpose their vast archives of interlaced video assets for current and future presentation in progressive formats. The solution utilizes Viarte, isovideo's proprietary and state-of-the-art GPU accelerated, standards conversion/transcoding server. Viarte was one of five 2013 IABM/NAB Game-Changer awards winners. Up until recently, no interlaced video could be transformed for presentation on the big screen for theatrical movie presentation. Viarte's breakthrough advancement in standards conversion technology leads the change. Viarte was used for footage conversion (59.94i to 23.976p) in two times Academy-Award winning director Ron Howard's "Made in America" after comparing with several well-known existing solutions in the field. The resulting conversions of over 600 short clips were carefully examined, and redos have never been requested.

More than 60% of existing video today is interlaced, and it is still prevalent in many studio and distribution systems. There are vast quantities of languishing interlaced video assets, when they could be generating significant revenues. This material can now be efficiently converted with high quality to various progressive format from 1080p to mobile and even to 4k. They can then be readily re-purposed for online streaming, OTT, Blu-Ray, and even theatrical presentation.

Viarte's motion compensated (MC) deinterlacer is the only technology that offers GPU-accelerated realtime HD throughput with 100% vertical resolution, no visible flicker, and a substantial 17% average reduction in HEVC/H.264 bitrates. Viarte's MC frame-rate conversion offers smooth and clean video for any frame-rate in common use. Its adjustable, accurately simulated motion blur reduces playback motion judder when converting from higher to lower frame-rates. Added motion blur has the further benefit of significant savings in compressed bandwidth with subsequent H.264/HEVC compression. Viarte's video scaler is the fastest, highest-quality GPU-based video scaler and rotator available, with natural-looking edge enhancement, and absolutely no ringing.

Viarte unifies these breakthrough advancement in standards conversion technology with an unique server architecture. Viarte provides highly automated, streamlined execution 24/7, from multi-file copying (up to 2000 input files in a single command), via optimized pipeline processing, to various multi-files/destination delivery options, including fast FTP file push. Viarte processing supports multi concurrent up/down/cross conversions between interlaced or progressive video/film, with any combinations of frame-rates, aspect ratio and resolutions. Multiple codecs and container types are supported.

As an example, Viarte can be setup to simultaneously convert up to 2000 HD/SD (1080i59.94/50, 720x480i59.94) files at once into various progressive formats with various combinations of output codecs (Prores, H264, etc) and containers (mp4, mxf, mov):

1920x1080p60/50 (OTT)
1280x720p60/50 (broadcast)
1280x720p30/25 (youtube)
480x320 24p (mobile)

As another example, high quality uncompressed interlaced HD video such as 1080i59.94 can now be converted to:

1920x1080p48 (HFR movie)
1920x1080p23.976 (Blu-Ray)
3840x2160p60 (UHD)

"With Viarte, content owners can cost-effectively revitalize their vast interlaced video treasures to the best possible quality. They can now realize potential revenue never before thought possible through new distribution channels via IP/Blu-Ray/4k platforms," said Keith Slavin, CTO of isovideo. "In addition, they can save significantly on compressed H.264 network bandwidth." To help quickly test drive the benefit of Viarte conversion, isovideo also offers fast-turn around Viarte based conversion services and with no obligation free trial.
About isovideo:
isovideo is an innovative start-up company in the digital media technology and servicing industry. We specialize in file-based, GPU accelerated, video processing systems and services for TV/film, sports networks and online media production / distribution companies. isovideo offers 2013 IABM/NAB Game-Changer Award-winning Viarte standards conversion/transcoding server systems, and best quality and fast turn-around multi-format content transformation services. isovideo's superior quality software tools includes a pixel-accurate, motion-compensated, real-time frame-rate converter, 100% full vertical resolution deinterlacer, a super-fast highest quality video scaler and super-fast 2x lossless compressor.

keith slavin, CTO isovideo LLC
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Tags:Isovideo, HD/UHD/4k TV film, Viarte conversion, 4k GPU standards conversion, Best Quality Deinterlacing, Repurpose Interlaced Video
Industry:Entertainment, Multimedia, Technology
Location:Beaverton - Oregon - United States
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Page Updated Last on: Dec 21, 2013

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