New Website For Budding Entrepreneurs Launches

Dec. 2, 2013 - PRLog -- LOS ANGELES, California, November 1, 2013 -- Art of the Startup (AotS) celebrated the successful launch of its website this month. AotS helps entrepreneurs understand the steps needed to start and run a successful business. The site explains the 'lifecycle' of a startup and provides tools and resources like articles, software apps and moderated user groups. Registration is free but eventually AotS will offer a premium membership option.

"As startup founders ourselves, we had difficulty finding one site that explained the success factors necessary to launch a successful business", says Kelly Marc Alston, cofounder of AotS. "With Art of the Startup, we wanted to encapsulate these success factors and, more importantly, make this information accessible and understandable to anyone with a great idea but no practical business experience."

"According to the Kauffman Foudation, there are an average of 543,000 new U.S. companies launched every month", adds cofounder Brian Chambers. "Many of these companies are launched by first-time business owners with no idea how to scale their business or what to focus on. Art of the Startup was designed with those business owners in mind."

Art of the Startup joins a crowded field of sites dedicated to entrepreneurial enterprises but the founders believe that their focus on first-time entrepreneurs, the 'startup roadmap' and the premium features that are being developed will add significant value to new businesses, making AotS a must-use tool for startup founders.

About Art of the Startup

Art of the Startup (http://artofthestartup.com (http://www.art-of-the-startup.com/)) is a way to visually track the progress of your startup; a roadmap that shows you the exact steps to build a company and the success factors to focus on at each step; a resource for curated articles and links organized by industry; and a community that connects company founders with other founders, industry experts and prospective team members.

The Art of the Startup website is a portal to guide entrepreneurs from the very start of their journey. From concept to fully functioning company, Art of the Startup gives you the tools you need to launch and run a new business.

Contact:

Kelly Marc Alston
Cofounder
Art of the Startup
310.903.3976
kelly@art-of-the-startup.com
www.art-of-the-startup.com