Capital Enterprise, Inc. Celebrates New Recruits and Expansion

KNOXVILLE, Tenn. - Nov. 22, 2013 - PRLog -- Tennessee-based firm, Capital Enterprise, Inc., has had lots to celebrate recently. The company, which represents a wide range of automotive care products, recently announced that it has recruited a number of new team members to help it expand throughout Knoxville area.

The direct, in-person marketing specialists represent products in retail environments and trade shows where customers learn about products from friendly representatives, and even enjoy introductory prices that would not be available elsewhere. These services require recruits who are committed, business-minded and enthusiastic. A spokesperson explained that all of the new recruits have these necessary skills.

“When we began looking for new recruits, we listed a number of requirements that every new team member would need. These necessary qualities included a student mentality, ability to engage in, and hold, conversation with customers, and to meet goals on a deadline. Everybody who applied to work with us was asked a number of questions, leaving us with those who fit the company perfectly. We have invited a number of new recruits onto our team, and with the abilities they showed off in their interviews, we believe they will be a perfect addition.”

A member of the firm’s management team also explained that new recruits are given a wealth of support networks when they get on board with the firm. Employees and clients alike are given all of the assistance they need from management, as one of the company’s goals is to ensure that people are satisfied with both products and services. New recruits are trained in engaging with customers and putting a friendly face on a brand. By starting off with small responsibilities and working up to larger roles within the company, Capital Enterprise, Inc. ensures that new recruits prove themselves, explore their strengths and become capable and confident in representing new products before engaging with customers.

“This training process is what makes our representation so successful.” The spokesperson added. “Our training programs for all of our team members make sure that everybody understands our business model as well as knows how customers respond to representatives and products in different environments. By combining these kinds of educational opportunities with the highest quality products possible, we are able to ensure optimal success for our clients.”

Capital Enterprise, Inc. Abilities Shown Through FW1 Wax Campaign

Capital Enterprise, Inc. specializes in products for automotive care, but its FW1 wax is easily the most popular product on offer. Currently, team members are attending trade shows all over the state and operating in a number of retail environments throughout Knoxville promoting this exciting new product.

The wax, which Capital Enterprise, Inc. started to represent earlier this year, offers a waterless wash and polish experience. The product comes in an aerosol can and sprays directly onto the paint of a vehicle, whether it’s a motorcycle, bicycle or car. The product removes dust, dirt and grime and doesn’t scratch the paintwork when doing so. This takes away the need for drive through car washes, saving time and money, and it even avoids water spots. The result is a flawless clean and polish that not only looks great, but protects the vehicle as well.

The product has been represented in a number of retail environments across Knoxville, and has quickly become one of the most popular items on offer from the on-site marketing company. A spokesperson for Capital Enterprises, Inc. explained:

“The success with FW1 Racing Formula wax represents two things – the quality of the products that we offer, and the capabilities of our professional representatives. We ensure that the products we represent have something different to offer customers, and that all of our representatives are trained and well versed in what these products can do. This tactic offers optimal success for all of our clients, and benefits the customer a great deal.”

It’s true that the customer benefits just as much as the client. With this kind of promotional technique, customers learn about products from representatives, and even try out the product before they make a purchase. For this reason, Capital Enterprise, Inc. is growing quickly and offering more products than ever before.

“We’re immensely pleased with the success of FW1 Racing Formula, and we really do believe it’s a great product. The reason we decided to work with the brand is because it offers a number of different wax products that have their own unique abilities, and because customers really love it. Time and time again, we have people approaching our representatives because friends have recommended they give the wax a try for their new vehicles, motorcycles, or even antiques.”

This level of success says a lot about the corporate culture behind Capital Enterprise, Inc. As good as the products might be, and as wide reaching as the campaigns are, the whole outreach approach would not work if the team members were not given the training and learning opportunities required to perform well. Capital Enterprises, Inc. recognizes this and ensures that team members get regular opportunities to speak to upper management and offer ideas, as well as chances to improve their skills and learn about new concepts. Their multi-step management mentorship gives every team member the opportunity to grow in responsibility and eventually take on their own division if they push hard enough. It’s a model that has served the company very well over the years.

About Capital Enterprise, Inc.

Capital Enterprise, Inc. is a marketing and sales company that offers customized promotional campaigns for a wide range of products and industries. Each product has a campaign designed to reach out to exactly the right audience in the right retail environment. Specialists in the Capital Enterprise, Inc. team ensure that representatives understand the product in full before going ahead with the campaign, and team members are given all of the support they need to effectively reach out to customers.

The company also makes it policy to ensure that only the very best products are represented. By combining high quality products with an innovative service, the best results are yielded for clients, and customers are given access to the best products on the market. In turn, Capital Enterprises, Inc. is a provider of quality goods and innovative services designed to change the way advertising works.