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Follow on Google News |  Canadian fashion crowdfunding platform brings LA-based fashion designer to CanadaBy: Luevo Luevo is proud to introduce Bri Seeley in Canada after successfully powering the fashion designer‟s online launch in Hollywood, during LA Fashion week. Canadians can now help Bri Seeley fund her production costs and be first-in-line to exclusive garments for her exquisite Spring/Summer 2014 „Silence Collection‟ at http://briseeley.luevo.com/ The „Silence Collection‟ highlights Seeley‟s signature feminine details, quality craftsmanship, and wearable functionality. Seeley designed the collection using the idea that the Bri Seeley woman does not require words to make a statement - her femininity radiates from every move she makes. “I fell in love with the silent era movies and actors” says Bri Seeley when asked what her inspiration behind the newest collection is, “and all garments from „Silence Collection‟ are named after silent film stars.”. The silhouettes are simple yet intriguing. The palette is soft yet expressive. Each piece was created to accommodate the multifaceted lives of Seeley‟s clients and can easily be transitioned from day to evening, and business to personal with a modern wearability that women crave. Seeley partnered with 15 of Los Angeles‟ top fashion and lifestyle bloggers to model the collection on the runway, “We recognize that bloggers are relatable for our customers and are excited to feature a variety of women on the runway ranging from 5‟2” to 5‟11”,” Seeley said. The event kicked off the collaboration with Luevo.com at http://briseeley.luevo.com/ “This is a great opportunity for us to pilot our service” says Luevo CEO, Ana Caracaleanu. “Bri had done a wonderful job promoting her independent event that takes place at the same time as Style Fashion Week in Los Angeles. With top LA bloggers as her runway models, she is definitely going to get the media attention she deserves! We are here to ensure that she capitalizes on that. Like with any fashion event - designers spend a lot of time, effort and money to put on a great show, however they lack the follow-on guaranteed sales to cover the production costs for their collection. On Luevo we help designers get closer to their audience and give them the opportunity to gauge their success. Fashion consumers now have the opportunity to pre-order their favorite items before these are produced, share these with their friends on social media and interact directly with fashion designers.” ABOUT BRI SEELEY Bri Seeley is a Los Angeles based fashion brand that creates uniquely feminine fashion for the inspired woman. The styles are contemporary with intriguing details. All products are Made in America using the highest quality fabrics and craftsmanship. Bri Seeley‟s career in fashion began at a young age when her grandmother gifted her with sewing expertise. Seeley followed her talent throughout high school and college, then finished her education with a Master‟s Degree in The Art of Fashion at the Accademia Italiana in Florence, Italy. Seeley was named Designer of the Year at Phoenix Fashion Week in 2012. ABOUT LUEVO Luevo is the first product-based crowdfunding platform for fashion designers. The Toronto-based startup is revolutionizing the creation and consumption of fashion to empower growth in local economies. Luevo helps designers get the funding they need based on guaranteed paid in advance pre-orders. For fashion consumers Luevo provides a discovery and purchasing platform to find the latest fashion by up-and-coming independent fashion designers. Luevo is always on the hunt for the hottest up-and-coming designers and had already recruited 24 designers from Canada , USA and UK. For further information: Contacts: Ana Caracaleanu, Luevo, ana@luevo.com or the PR team for Bri Seeley, pr@briseeley.com End
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